Insights

Regulated crypto Safello operates as a regulated Swedish crypto exchange under Finansinspektionen, signaling a compliance-first approach that can be leveraged to pitch enterprise-grade security, KYC/AML integrations, and trusted custodial solutions to risk-conscious buyers.

Public market As a Nasdaq First North listed company, Safello has credibility and visibility that can be used to unlock partnerships with institutional investors, banks, and fintechs seeking verified counterparties or co-branded crypto services.

Growing revenue With estimated revenue between 50 and 100 million USD and a lean headcount, Safello presents an opportunity to discuss scalable cloud and analytics, marketing automation, and security enhancements to sustain growth without proportional team expansion.

Tech stack Utilizes AWS, OpenAI, Tableau, Marketo, and Piwik PRO among others, indicating openness to advanced analytics, AI-driven customer experiences, and scalable cloud-based operations that can be augmented with data pipelines, personalization, and compliance tooling.

Expansion potential Headcount range and VC backing suggest ambitions for product expansion and market reach; sales conversations could target expanded fiat-crypto onboarding flows, instant trading enhancements, security autonomies, and regional compliance services to accelerate growth.

Similar companies to Safello

Safello Tech Stack

Safello uses 8 technology products and services including Reddit Ads, Tableau, Amazon Web Services, and more. Explore Safello's tech stack below.

Safello's Email Address Formats

Safello uses at least 2 email formats:
Safello Email FormatsExamplePercentage
First.Last@safello.comJohn.Doe@safello.com
65%
First@safello.comJohn@safello.com
35%

Frequently Asked Questions

What is Safello's stock symbol?

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Safello is a publicly traded company; the company's stock symbol is SFL.ST.

What is Safello's official website and social media links?

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Safello's official website is safello.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Safello generate?

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As of October 2026, Safello's annual revenue is estimated to be $50M - $100M.

What is Safello's NAICS code?

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Safello's NAICS code is 52 - Finance and Insurance.

How many employees does Safello have currently?

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As of October 2026, Safello has approximately 32 employees across 2 continents, including Europe and North America. Key team members include Cfo: M. S., Chief Technology Officer: Ł. C. and Head Of Client Services & Fincrime Operations: A. Z. Explore Safello's employee directory with LeadIQ.

What industry does Safello belong to?

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Safello operates in the Financial Services industry.

What technology does Safello use?

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Safello's tech stack includes Reddit Ads, Tableau, Amazon Web Services, Figma, Amazon Simple Email Service, OpenAI, Marketo and Piwik PRO Core.

What is Safello's email format?

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Safello's email format typically follows the pattern of First.Last@safello.com. Find more Safello email formats with LeadIQ.

How much funding has Safello raised to date?

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As of October 2026, Safello has raised $2.1M in funding. The last funding round occurred on Oct 01, 2017.

When was Safello founded?

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Safello was founded in 2013.
Safello logo

Safello

Financial ServicesStockholm, Sweden11-50 Employees

Safello is a financial services company based in Stockholm, Sweden, founded in 2013. It operates as a cryptocurrency exchange serving Swedish customers and is regulated by Finansinspektionen, the Swedish financial regulator.

Listed on Nasdaq First North, the firm provides a platform for instant buying and selling of cryptocurrencies and includes features intended to make digital assets accessible with an emphasis on security. The company targets local users seeking a regulated, straightforward path to digital currencies within the financial services sector. It maintains a modest to mid-sized footprint.

Section iconCompany Overview

Stock Symbol
SFL.ST
NAICS Code
52 - Finance and Insurance
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • $2.1M

    Safello has raised a total of $2.1M of funding over 6 rounds. Their latest funding round was raised on Oct 01, 2017 as a Seed.

  • $50M - $100M

    Safello's revenue is estimated to be in the range of $50M - $100M

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