Insights

CFO & Growth RouteThis has recently appointed a Chief Financial Officer and a Chief Revenue Officer, signaling a formalized growth strategy and an emphasis on scalable sales execution, financial discipline, and capital planning to pursue expansion.

CX Platform Expansion Recent product launches such as QoI Insights and Quality of Install demonstrate a focus on improving in-home WiFi experience and install quality, presenting cross-sell opportunities to service providers and smart home brands seeking end-to-end CX improvements.

Remote Support Momentum With a track record of reducing truck rolls and lowering average handle time for over 190 customers, there is a clear value proposition for MSPs and carriers looking to optimize field operations and customer support efficiency.

Market Growth Signals Funding and revenue in the mid-market range, coupled with leadership hires and industry-focused events, indicate a growing demand for route-to-market solutions in WiFi CX, opening up opportunities with larger service providers and regional ISPs.

Tech & Integration Fit Customer deployments rely on a diverse tech stack (Docker, OpenAI, Debian, PHP, Swift), suggesting compatibility with modern, scalable ecosystems and potential upsell to customers seeking CPE-agnostic, AI-powered remote support integrations.

RouteThis Tech Stack

RouteThis uses 8 technology products and services including Kubernetes, jsDelivr, Claude Code, and more. Explore RouteThis's tech stack below.

  • Kubernetes
    Containerization
  • jsDelivr
    Content Delivery Network
  • Claude Code
    Generative Ai
  • Moment.js
    Javascript Libraries
  • Envoy
    Load Balancers
  • Microsoft Windows
    Operating Systems
  • Linux
    Programming Languages
  • Android
    Programming Languages

Media & News

RouteThis's Email Address Formats

RouteThis uses at least 1 format(s):
RouteThis Email FormatsExamplePercentage
First@routethis.comJohn@routethis.com
89%
First.Last@routethis.comJohn.Doe@routethis.com
10%
Last@routethis.comDoe@routethis.com
1%

Frequently Asked Questions

What is RouteThis's official website and social media links?

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RouteThis's official website is routethis.com and has social profiles on LinkedInCrunchbase.

What is RouteThis's NAICS code?

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RouteThis's NAICS code is 5112 - Software Publishers.

How many employees does RouteThis have currently?

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As of July 2026, RouteThis has approximately 70 employees across 1 continents, including North America. Key team members include Chief Financial Officer: T. L.Chief Financial Officer And Vp, Operations: L. G.Vp Engineering: P. S.. Explore RouteThis's employee directory with LeadIQ.

What industry does RouteThis belong to?

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RouteThis operates in the Software Development industry.

What technology does RouteThis use?

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RouteThis's tech stack includes KubernetesjsDelivrClaude CodeMoment.jsEnvoyMicrosoft WindowsLinuxAndroid.

What is RouteThis's email format?

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RouteThis's email format typically follows the pattern of First@routethis.com. Find more RouteThis email formats with LeadIQ.

How much funding has RouteThis raised to date?

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As of July 2026, RouteThis has raised $27M in funding. The last funding round occurred on Feb 22, 2022 for $20M.

When was RouteThis founded?

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RouteThis was founded in 2013.
RouteThis logo

RouteThis

Software DevelopmentOntario, Canada51-200 Employees

RouteThis is a software development company focused on the in-home WiFi experience. Its platform supports service providers and smart home brands in installing, repairing, and supporting home WiFi, using remote assistance capabilities and technology that is agnostic to customer premises equipment. The company reports that its solutions have helped more than 190 customers reduce average handle time, deploy fewer truck rolls, and increase ARPU. Headquartered in Kitchener, Ontario, the firm serves a mid-sized base of customers.

Operating in the software development field, RouteThis targets service providers and smart home brands seeking to improve the WiFi experience delivered to customers in their homes. A notable product development in 2024 was the introduction of QoI Insights within the RouteThis Certify platform.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $27M

    RouteThis has raised a total of $27M of funding over 4 rounds. Their latest funding round was raised on Feb 22, 2022 in the amount of $20Mas a series_a.

  • $10M$25M

    RouteThis's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $27M

    RouteThis has raised a total of $27M of funding over 4 rounds. Their latest funding round was raised on Feb 22, 2022 in the amount of $20Mas a series_a.

  • $10M$25M

    RouteThis's revenue is estimated to be in the range of $10M$25M

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