Restaurant Partnership Expansion Round It Up America has demonstrated success with multi-unit brands, including Wendy's (2026), California Pizza Kitchen (2025), and Cowboy Chicken (2022). The program is cost-free, available nationwide, and integrates at the point of sale to let guests round up donations—which supports CSR without burdening partners. This track record supports a sales case targeting large restaurant groups and franchise networks to scale round-up across many locations, aligned with brand culture and guest experience.

CSR Driven Value The nonprofit model emphasizes corporate social responsibility that resonates with marketing, HR, and guest engagement. Since donations are small, but collectively meaningful, partners can showcase social impact without heavy financial or operational costs. Use this as a selling point for brands prioritizing community involvement and employee engagement programs.

Integration Ready Platform RIUA supports web-based tech and POS-friendly integration with a variety of systems, indicating readiness to partner with diverse checkout environments. Highlight opportunities to offer pre-built integrations or certified connectors with major POS and e-commerce platforms to minimize IT effort for national brands expanding round-up programs.

Recurring CSR Revenue Donations are collected by participating businesses and distributed to charities quarterly, enabling ongoing CSR campaigns and continuous social impact storytelling. This recurring cadence can be marketed to brands seeking steady, year-round community initiatives rather than one-off campaigns, with potential for branded campaigns and seasonal activities.

Market Expansion Fit With a national footprint and a revenue range in the low to mid millions, RIUA is positioned to partner with brands seeking scalable CSR programs across 50 states. Potential opportunities exist in hospitality, quick-service, and consumer brands looking to enrich guest experience and employee engagement through aligned charitable giving.