Strong Cloud ERP Focus Rootstock Software specializes in cloud-based ERP solutions tailored for manufacturing and distribution companies, presenting an opportunity to target organizations seeking modern, scalable ERP platforms to improve operational efficiency.

Recent Product Innovations With the launch of Summer 25 ERP featuring AI-driven automation and control enhancements, there is potential to engage clients interested in adopting advanced manufacturing technologies and intelligent automation solutions.

Expansion & Managed Services The recent rollout of Rootstock Managed Services and acquisition of Praxis LLC indicate a strategic shift towards comprehensive support offerings, ideal for prospects looking for end-to-end ERP management and expertise.

Growth-Oriented Clientele The onboarding of fast-growing companies like Pettyproducts demonstrates Rootstock’s capacity to support high-growth manufacturers, creating opportunities to target similar firms with scaling needs.

Market Position & Capacity Operating in a competitive landscape with companies like Infor, NetSuite, and SAP, Rootstock can leverage its cloud-native, Salesforce-integrated ERP solutions to differentiate itself and appeal to mid-market enterprises looking for flexible, customer-centric ERP systems.