Growing footprint Roopco is expanding its Cleveland presence with new roles and larger offices, signaling increased demand for its integrated marketing and content capabilities. This creates cross-sell opportunities for related PR, digital, and creative services as the team scales.

Award momentum Recent multiple awards across PRSA Cleveland Rocks and global PR accolades highlight Roopco’s proven results in content marketing, media relations, and internal communications. Use this to position Roopco for premium retainers with mid-market and growth-stage clients seeking award-winning execution.

Diverse client base Roopco serves a range from global publicly traded corporations to local startups, indicating flexibility to handle large-scale programs and nimble campaigns. This opens opportunities to target mid-market manufacturers, tech firms, and nonprofits seeking scalable content and distribution.

Integrated capabilities With strengths in content marketing, graphic design, distribution across digital and traditional channels, and measurable impact, Roopco can upsell data-driven outputs, analytics dashboards, and multi-channel campaigns to clients looking to consolidate vendors.

Regional partnerships Recent collaboration with Greater Cleveland Volunteers for targeted media campaigns demonstrates Roopco’s capacity for community-focused, cause-driven campaigns. Leverage this to pursue partnerships with local governments, chambers of commerce, and nonprofits seeking enhanced visibility.