Rolls-Royce Motor Cars Email Format
Retail Luxury Goods and JewelryEngland, United Kingdom1001-5000 Employees
Rolls-Royce Motor Cars operates as a true luxury automotive house focused on handcrafted Bespoke vehicles. Based at the Home of Rolls-Royce in Goodwood, West Sussex, it serves as both global headquarters and the manufacturing site where design, engineering, and hand assembly take place. The lineup includes Phantom, Ghost, Cullinan and Spectre, with Black Badge variants; every car offers Bespoke personalization, including Coachbuild in which clients co-create the vehicle's details. It is a wholly owned subsidiary of BMW Group, and is separate from Rolls-Royce plc. The company targets ultra-luxury buyers seeking exclusive personalization, delivering hand-built craftsmanship and Bespoke customization. It directly employs more than 2,500 people at the Home of Rolls-Royce and supports about 7,500 jobs in its wider supply chain, with its Future Talent program placing over 100 apprenticeships, internships and graduate placements each year; in June 2026, Domagoj Dukec was named design director, signaling ongoing evolution of its design direction for models like Spectre.