Roller Research
Research ServicesUnited States0-1 Employees
Roller Research is a small U.S.-based firm that handles both qualitative and quantitative studies, spanning design and fieldwork through analysis and the presentation of results that inform decision-making. The founder, Margaret R. Roller, stresses rigorous research through a thorough understanding of design and analysis and by working directly with clients. In addition to client projects, the firm provides qualitative workshops and training. Its client base includes corporate, nonprofit, academic, and governmental organizations, with work covering communication, satisfaction, product or service concepts, and attitudes and behaviors among consumers, business audiences, employees, stakeholders, and nonprofit constituents. Positioned within the research services industry, the company operates as a small-scale provider focused on delivering high-quality insights through careful study design, controlled fieldwork, thorough analysis, and clear reporting. Margaret Roller is the author of an award-winning book on applied qualitative research design.
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