Premium expansion With nine UK boutiques and five in the USA plus a Made to Measure service in Knightsbridge, Rigby & Peller has a footprint ready to scale in strategic luxury markets. Sales opportunities exist in opening additional boutiques or pop-ups in high-end retail corridors and luxury department stores, leveraging the brand’s bespoke offering to attract affluent customers.

Fit driven upsell A large portion of customers are wearing incorrect sizes, presenting opportunities for premium upsell and cross-sell of properly fitting pieces, shapewear, and post-mastectomy lines. Train sales reps on Fit & Style consultations to increase average order value and loyalty.

Made to Measure The Knightsbridge exclusive Made to Measure service is a differentiator that can be franchised or expanded to other flagship stores or partner locations, enabling personalized luxury experiences that command higher price points.

Digital engagement Current tech stack includes Google tagging and iCIMS for recruiting, suggesting opportunities to deploy data-driven marketing, CRM integration, and loyalty programs to convert browsers into high-value clients, especially in the US market.

Strategic partnerships Carries a curated portfolio of premium brands, offering cross-brand bundle opportunities (lingerie, swim, nightwear, maternity, post mastectomy). Partnerships, co-branded collections, and in-store events can attract new customer segments and drive higher basket sizes.