Rifai
Food and Beverage ServicesBeirut, Lebanon201-500 Employees
Rifai is a Beirut-based food and beverage company with roots reaching back to 1948. It began on Mazraa Street, offering home-roasted nuts and kernels to the Lebanese, and has evolved into a snacking brand closely associated with Lebanese culture. The business operates a modern factory that produces a broad catalog of locally produced snacks designed for a range of occasions and tastes. Rifai positions itself as an industry leader focused on quality, taste, and innovation, with the aim of sharing Lebanese products with domestic and international consumers. In 2021, the Saadé family’s MERIT holding completed its acquisition of Rifai to accelerate growth. In 2022, the company expanded into digital realms with the launch of the Zeniq NFT Marketplace.
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