MDU Focus Target multi-dwelling properties and student housing operators in Madison and surrounding areas with bundled high‑speed Internet, digital TV, and voice services, leveraging ResTech’s history of serving MDU clients.

Low Voltage Upsell Leverage the existing low voltage division to upsell integrated solutions such as CCTV, access control, and structured wiring to commercial clients seeking security and building automation enhancements.

Security & Surveillance Position ResTech as a one‑stop provider for surveillance and security integration for SMBs, nonprofits, and MDUs, highlighting CCTV, intercom, and access systems as a differentiator from traditional telecom vendors.

Mid‑Market Growth With revenue in the 10–25M range and a growth trajectory post‑independence, pursue cross‑sell into existing commercial customers and expand service footprints in Madison by targeting property management firms and local businesses.

Tech & Support Emphasize a local, service‑centric model with installed base in Madison, ready after‑sales support, and compatible tech stack (IP telephony, digital TV, CCTV) to win contracts that require reliable integration and ongoing maintenance.