Insights

Strong Market Presence REPLAY operates in over 50 countries with 120 single-brand stores and around 3,000 multi-brand points of sale, indicating a substantial international retail footprint and a broad customer base, which presents multiple opportunities for targeted expansion and cross-brand collaborations.

Brand Modernization Campaigns The recent launch of the 'Going Beyond the Stars' campaign showcases REPLAY's focus on innovative marketing strategies and brand storytelling, creating opportunities to engage consumers through creative collaborations and digital marketing initiatives.

Sustainability & CSR REPLAY's partnership with the University of Texas MD Anderson Cancer Center through the Syena initiative highlights its commitment to social responsibility and health-related causes, opening avenues for CSR-focused initiatives and sustainable product lines that resonate with conscious consumers.

Operational Adjustments The closure of the Ireland store in Belfast indicates a strategic reevaluation of physical retail locations, signaling potential for increased focus on e-commerce and direct-to-consumer channels to optimize sales efficiency and reach new markets.

Technology Adoption Utilizing advanced tech stacks such as Cloudflare, New Relic, and HTTP/3 suggests REPLAY's commitment to digital infrastructure, offering opportunities for data-driven sales strategies, enhanced online customer experiences, and integration of innovative retail technologies.

REPLAY Tech Stack

REPLAY uses 8 technology products and services including Hotjar, Fastly, Cloudflare, and more. Explore REPLAY's tech stack below.

  • Hotjar
    Analytics
  • Fastly
    Content Delivery Network
  • Cloudflare
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Alpine.js
    Javascript Frameworks
  • UPS
    Logistics
  • New Relic
    Real User Monitoring
  • HTTP/3
    Web & Portal Technology

REPLAY's Email Address Formats

REPLAY uses at least 1 format(s):
REPLAY Email FormatsExamplePercentage
First.Last@replayjeans.comJohn.Doe@replayjeans.com
87%
FirstLast@replayjeans.comJohnDoe@replayjeans.com
6%
Last.First@replayjeans.comDoe.John@replayjeans.com
4%
FLast@replayjeans.comJDoe@replayjeans.com
3%

Frequently Asked Questions

What is REPLAY's stock symbol?

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REPLAY is a publicly traded company; the company's stock symbol is RPLA.

What is REPLAY's official website and social media links?

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REPLAY's official website is replayjeans.com and has social profiles on LinkedIn.

What is REPLAY's NAICS code?

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REPLAY's NAICS code is 313 - Textile Mills.

How many employees does REPLAY have currently?

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As of December 2025, REPLAY has approximately 1K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Ceo: C. N.Chief Executive Officer: L. S.Chief Executive Officer: S. S.. Explore REPLAY's employee directory with LeadIQ.

What industry does REPLAY belong to?

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REPLAY operates in the Textile Manufacturing industry.

What technology does REPLAY use?

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REPLAY's tech stack includes HotjarFastlyCloudflareJSON-LDAlpine.jsUPSNew RelicHTTP/3.

What is REPLAY's email format?

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REPLAY's email format typically follows the pattern of First.Last@replayjeans.com. Find more REPLAY email formats with LeadIQ.

When was REPLAY founded?

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REPLAY was founded in 1981.

REPLAY

Textile ManufacturingVeneto, Italy1001-5000 Employees

Established in 1981, Fashion Box S.p.A. is now one of the leading international companies in the denim sector. The Italian Group which is based in Asolo (Treviso) creates, promotes and distributes men’s, women’s and children’s casual wear, accessories and footwear.

It trades under the brands REPLAY, REPLAY&SONS, WE ARE REPLAY.

The company’s mission has always been to excel in its innovative style, characteristic Italian design and superior quality of its products; the skill and expertise gained in the production of denim, in particular, is a special, unique asset to the Group.

The Group operates in all European markets, the Middle East, Asia, America and Africa with products sold in over 50 nations. 
The Replay single-brand stores are 120. 
Multi-brand point of sales are around 3’000.

REPLAY takes its name from the concept of “re-making”, “re-creating” and “re-elaborating”, which appealed to its founder Claudio Buziol when he saw the word come up on his TV screen during a football match. 
This iconic brand has developed and evolved along this theme since its debut, taking the best of the past and giving it a contemporary twist.

REPLAY is the Italian denim and smart casual-wear brand that brings all over the world its authentic and contemporary style.

Section iconCompany Overview

Stock Symbol
RPLA
NAICS Code
313 - Textile Mills
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    REPLAY's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    REPLAY's revenue is estimated to be in the range of $100M$250M

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