RentPath (Formerly PRIMEDIA)
Advertising ServicesGeorgia, United States501-1000 Employees
RentPath, formerly PRIMEDIA, operates in the advertising services industry with a focus on the rental market. Based in Atlanta, Georgia, it serves property owners and operators by helping them attract renters, engage prospects during their search, and nurture relationships with residents. The company reaches more than 45 million visitors each month across its network, expanding exposure, generating more leads, and helping to fill vacancies, while providing advertising and email marketing solutions powered by its marketplace. Beyond a traditional marketplace, RentPath uses its own data to help properties reach in-market renters through targeted search ads, social ads, and email campaigns linked to its platform. Its customers are property owners and management teams seeking to improve leasing outcomes and strengthen renter relationships. In October 2023, Rent Group Inc. announced the appointment of Chris Huff as Chief Technology Officer, a notable leadership development for the Rent Group organization.