Insights

Sustainability appeal Leverage Reform’s design-led, high-quality kitchen and storage solutions crafted with trusted materials to target sustainability-minded consumers and premium homeowners seeking durable, long-lasting products.

Global design partners Highlight collaborations with renowned designers and architects to position Reform as a premium, design-forward brand, opening opportunities with high-end residential developers, showrooms, and boutique interior firms.

End-to-end delivery Promote the full-service model from initial sketch to final installation to enterprise clients such as interior design studios and contract customers who value turnkey solutions and project certainty.

Digital growth signals Capitalize on strong e-commerce and direct-to-consumer potential indicated by recent earnings coverage and market interest by offering digital-first sales initiatives, content partnerships, and showroom-like virtual experiences.

Scale-ready partnerships Explore wholesale and international market opportunities, leveraging the company’s revenue growth signals and a lean mid-size team to pursue channel partnerships with lifestyle brands, retailers, and home improvement platforms.

Similar companies to Reform

Reform Tech Stack

Reform uses 8 technology products and services including Facebook Ads, Google Ads, HubSpot Analytics, and more. Explore Reform's tech stack below.

Media & News

Reform's Email Address Formats

Reform uses at least 4 email formats:
Reform Email FormatsExamplePercentage
FirstLast@reformcph.comJohnDoe@reformcph.com
54%
First@reformcph.comJohn@reformcph.com
28%
Last@reformcph.comDoe@reformcph.com
16%
FirstLas@reformcph.comJohnDoe@reformcph.com
2%

Frequently Asked Questions

What is Reform's stock symbol?

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Reform is a publicly traded company; the company's stock symbol is REF.

What is Reform's official website and social media links?

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Reform's official website is reformcph.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Reform generate?

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As of October 2026, Reform's annual revenue is estimated to be $500M - $1B.

What is Reform's NAICS code?

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Reform's NAICS code is 5414 - Specialized Design Services.

How many employees does Reform have currently?

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As of October 2026, Reform has approximately 133 employees across 6 continents, including Europe, North America and Asia. Key team members include Chief Executive Officer: A. D., Ceo&founder: K. A. and Chief Financial Officer: M. H. Explore Reform's employee directory with LeadIQ.

What industry does Reform belong to?

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Reform operates in the Design Services industry.

What technology does Reform use?

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Reform's tech stack includes Facebook Ads, Google Ads, HubSpot Analytics, iCIMS, SOLIDWORKS, CookieYes, Dropbox and Microsoft 365.

What is Reform's email format?

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Reform's email format typically follows the pattern of FirstLast@reformcph.com. Find more Reform email formats with LeadIQ.

How much funding has Reform raised to date?

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As of October 2026, Reform has raised $40M in funding. The last funding round occurred on Apr 13, 2022 for $27M.

When was Reform founded?

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Reform was founded in 2014.
Reform logo

Reform

Design ServicesHovedstaden, Denmark51-200 Employees

Reform is a design services firm based in Copenhagen, Denmark, specializing in kitchen and storage solutions. It collaborates with world-class designers and architects to develop collections that fuse Scandinavian simplicity with global ideas. Each design is driven by curiosity and crafted to introduce character and cohesion to living spaces.

The company works with trusted materials and partners and supports clients from the initial sketch to final installation. Its offerings are aimed at homeowners and design professionals seeking integrated, aesthetically cohesive solutions that are practical and durable. In the design services landscape, Reform emphasizes end-to-end project guidance and a curated approach to home interiors.

Section iconCompany Overview

Stock Symbol
REF
NAICS Code
5414 - Specialized Design Services
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $40M

    Reform has raised a total of $40M of funding over 3 rounds. Their latest funding round was raised on Apr 13, 2022 in the amount of $27M as a Series B.

  • $500M - $1B

    Reform's revenue is estimated to be in the range of $500M - $1B

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