RedMonk

Market ResearchMaine, United States2-10 Employees

Whether it’s crunching public adoption numbers to make a recommendation to product teams on new programming languages to support, helping marketing craft developer-friendly messaging or helping senior leadership understand emerging developer-led trends and their implications, RedMonk exists to help companies understand and work with developers.

We see a different world than most. We see:

* A world increasingly dominated by the practitioner: the developer, designer, DBA, sysadmin or operator.
* A world increasingly driven by bottom up adoption of open source software and cloud based hardware.
* A world in which much of the software we deploy was built by Web companies.
* A world in which decision making is distributed and social.
* A world in which the kingmakers aren’t enterprise salespeople wearing expensive shoes and crisp blue cotton shirts, but hackers in t-shirts writing code.

When we founded RedMonk in 2002, things were different. Other industry analyst firms were all about purchasing driven technology adoption, understanding dominant big vendors that sold software to a few senior executives in 18 month sales cycles, who then foisted their choices on to developers in the trenches.

But we saw the change coming and helped the industry understand and prepare for it. With each year that passes, our thesis that developers are the New Kingmakers becomes less controversial. But even as the technology world has come around to the idea that developers are important, the question becomes: how best to engage with these new kingmakers?

That’s what we do at RedMonk every day. If you’re looking for an analyst or research firm that understands developers, and is easy and fun to work with, we should talk.

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