Global Content Reach Rakuten Viki's platform serves over 40 million users across more than 190 countries, providing a vast international audience ideal for brands seeking global exposure and localization services.

Asian Content Popularity With a strong focus on Asian entertainment such as K-Dramas and Asian films, Viki offers unique opportunities to partner with content creators, studios, or brands looking to target the rapidly growing Asian market segment.

Rich Community Engagement Viki’s active community has translated billions of words and engages fans worldwide, presenting opportunities for targeted advertising, fan engagement campaigns, or co-marketing initiatives with brands interested in cultural content.

Expanding Original Content The company invests in original productions and co-productions with Hollywood and Asian studios, creating potential partnership channels for content licensing, sponsorships, or collaborative content opportunities.

Strategic Partnerships Recent integrations and collaborations, such as with Duolingo and Sabi, indicate openness to technology alliances—opening avenues for joint marketing, platform integrations, or technology solutions tailored for niche entertainment markets.