Insights

Industry Leadership Rakuten Advertising demonstrates strong market positioning with a prominent presence in performance-driven marketing solutions across multiple regions including North America, EMEA, APAC, and LATAM, indicating potential for global sales partnerships.

Award-Winning Innovation Recent accolades such as awards for Best Publisher Development Team and Best Use of Paid Social highlight the company's innovative approach and industry recognition, making it a compelling partner for brands seeking cutting-edge marketing strategies.

Advanced Tech Adoption Utilization of sophisticated technology like AI-driven Partnership Discovery and diverse tech stack components suggests openness to integrating new solutions; ideal opportunities for upselling advanced digital marketing tools or services.

Robust Revenue Base With revenue estimates between 250 million and 500 million dollars and a substantial employee base, Rakuten Advertising presents a lucrative target for enterprise-level marketing solutions and strategic collaborations.

Strategic Focus Areas Strong emphasis on affiliate marketing, social media, and partnership strategies offers multiple avenues for tailored sales propositions to brands looking to enhance their digital engagement and ROI.

Rakuten Advertising Tech Stack

Rakuten Advertising uses 8 technology products and services including Couchbase, Microsoft PowerPoint, Okta, and more. Explore Rakuten Advertising's tech stack below.

  • Couchbase
    Database
  • Microsoft PowerPoint
    Editors
  • Okta
    Identity Verification
  • TensorFlow
    Machine Learning
  • Zabbix
    Miscellaneous
  • Laravel
    Web Frameworks
  • CSS
    Web Tools And Plugins
  • Facebook
    Widgets

Media & News

Rakuten Advertising's Email Address Formats

Rakuten Advertising uses at least 3 format(s):
Rakuten Advertising Email FormatsExamplePercentage
First.Last@rakuten.comJohn.Doe@rakuten.com
89%
F.Last@rakuten.comJ.Doe@rakuten.com
7%
First.L@rakuten.comJohn.D@rakuten.com
2%
Last.First@rakuten.comDoe.John@rakuten.com
1%
First.Middle@rakuten.comJohn.Michael@rakuten.com
1%
First.Last@rakutenmarketing.comJohn.Doe@rakutenmarketing.com
75%
FLast@rakutenmarketing.comJDoe@rakutenmarketing.com
16%
FirstLast@rakutenmarketing.comJohnDoe@rakutenmarketing.com
8%
First.Middle@rakutenmarketing.comJohn.Michael@rakutenmarketing.com
1%
First.Last@rakutenadvertising.comJohn.Doe@rakutenadvertising.com
98%
Fir.Last@rakutenadvertising.comJoh.Doe@rakutenadvertising.com
1%
First.Middle@rakutenadvertising.comJohn.Michael@rakutenadvertising.com
1%

Frequently Asked Questions

What is Rakuten Advertising's official website and social media links?

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Rakuten Advertising's official website is rakutenadvertising.com and has social profiles on LinkedIn.

What is Rakuten Advertising's NAICS code?

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Rakuten Advertising's NAICS code is 5112 - Software Publishers.

How many employees does Rakuten Advertising have currently?

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As of December 2025, Rakuten Advertising has approximately 880 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: D. E.Chief Executive Officer: H. N.Chief Of Staff (tech): I. B.. Explore Rakuten Advertising's employee directory with LeadIQ.

What industry does Rakuten Advertising belong to?

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Rakuten Advertising operates in the Software Development industry.

What technology does Rakuten Advertising use?

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Rakuten Advertising's tech stack includes CouchbaseMicrosoft PowerPointOktaTensorFlowZabbixLaravelCSSFacebook.

What is Rakuten Advertising's email format?

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Rakuten Advertising's email format typically follows the pattern of First.Last@rakuten.com. Find more Rakuten Advertising email formats with LeadIQ.

When was Rakuten Advertising founded?

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Rakuten Advertising was founded in 1996.

Rakuten Advertising

Software DevelopmentCalifornia, United States501-1000 Employees

Rakuten Advertising leads the industry in delivering performance-driven marketing solutions that help the world’s top brands connect with unique, highly engaged audiences – from awareness to activation.

At Rakuten, we outthink the competition and outperform your expectations. Our experienced full-service team works to create the best ad experiences for brand, audience, and affiliate alike – one where people get the right message at the right time to drive attention, action, loyalty, and value.

Working across affiliate, display, search, programmatic, and media, we leverage a global partner network and our owned-and-operated properties to reach people like no one else. Your goals are our goals, and we’ll work like no one else to help you exceed them.

Backed by industry-leading technology, global media properties, and the largest partner network, Rakuten Advertising taps into decades of data and experience to develop the strategies and ad experiences that will drive engagement, sales, loyalty, and beyond. A leader in the industry since its beginnings, Rakuten Advertising is a division of Rakuten Inc. (4755: TOKYO), one of the world’s leading internet service companies. The company is headquartered in New York City, with offices throughout EMEA, APAC, LATAM, and North America.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
1996
Employees
501-1000

Section iconFunding & Financials

  • $250M$500M

    Rakuten Advertising's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Rakuten Advertising's revenue is estimated to be in the range of $250M$500M

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