Market Expansion Quilter's Compass already ships nationally and internationally, indicating growth potential through targeted digital marketing and optimized international logistics. Focus on local SEO, content that resonates with quilters nationwide, and expanding offerings such as curated fabric sets and project kits to raise average order value.

Bundling Opportunities Capitalize on the full product mix to craft bundles and kits that combine fabrics, notions, books, patterns, and classes. Introduce seasonal or membership-style bundles and promote the longarm quilting service as a premium add-on to support larger projects.

Service Monetization Position the longarm quilting service as a differentiator and grow it through partnerships with fabric designers or manufacturers for exclusive patterns. Explore wholesale relationships with local guilds and quilting shops and consider subcontract quilting to extend reach to other retailers.

Online Growth Leverage the WordPress storefront to boost visibility and conversions via SEO, content marketing, and email automation. Implement a CRM or newsletter program to capture inquiries, recover abandoned carts, and promote classes, patterns, and seasonal fabrics.

Local Partnerships Strengthen community ties by collaborating with local quilting clubs, instructors, and craft events to drive in-store foot traffic and online orders. Leverage outsourcing and automation to scale marketing and fulfillment while preserving the personal customer service Quilter's Compass is known for.