Brand Partnerships Opportunity to deepen prestige collaborations with luxury brands already present and to onboard new high-end labels through exclusive airport retail concepts, leveraging Qatar Duty Free’s status as a leading global airport shopping destination.

Publisher Kiosk Leverage the new Assouline Travel Series Kiosk and upcoming POP MART store to cross-promote related products (luxury publishing, designer collectibles, and experiential merchandising) to drive higher wallet share from transit passengers and overnight visitors.

Awards Momentum Capitalize on consecutive Skytrax and industry recognitions to attract premium advertisers, co-branded promotions, and limited-time launches that convert foot traffic into elevated average spend per passenger.

Expansion Potential Utilize ongoing store openings and concept pilots to pilot targeted category expansions (perfumes, cosmetics, fashion, electronics) and rotate concepts by terminal or flight schedules to capture peak passenger flows.

Loyalty & Experience Sell highly tailored shopper experiences and travel-driven bundles (gifts, souvenirs, luxury accessories) supported by 24/7 concierge-style staff, presenting a cross-sell opportunity across duty-free categories and duty-paid experiences.