Insights

Growing Market Presence Pure Cycles has demonstrated significant growth since its founding, expanding product lines from fixed gear to urban and commuter bikes, indicating a strong and increasing demand for versatile and stylish bicycles within urban markets.

Strategic Partnerships The company’s collaboration with Shopify to enhance mobile shopping experiences and AR product previews opens opportunities for upselling accessories, customizations, and related cycling gear to a tech-savvy customer base.

Distribution Expansion Recent acquisition by J & B Importers suggests opportunities to leverage existing distribution channels for increased sales volume, as well as potential for expanding into new regional markets through their omnichannel approach.

Innovation and Branding Pure Cycles’ focus on strong branding and creative design creates avenues for premium product offerings and limited editions, appealing to cycling enthusiasts looking for stylish and personalized bikes.

Market Competitiveness With a revenue range comparable to smaller competitors and an emphasis on community and sustainability, there is potential to position Pure Cycles as an affordable, eco-conscious lifestyle brand targeting urban commuters and environmentally conscious consumers.

Pure Cycles Tech Stack

Pure Cycles uses 8 technology products and services including Cloudflare, RSS, Babel, and more. Explore Pure Cycles's tech stack below.

  • Cloudflare
    Content Management System
  • RSS
    Content Management System
  • Babel
    Development
  • Google Cloud
    Infrastructure As A Service
  • spin.js
    Javascript Frameworks
  • Klaviyo
    Marketing Automation
  • Microsoft
    Miscellaneous
  • X-XSS-Protection
    Security

Pure Cycles's Email Address Formats

Pure Cycles uses at least 1 format(s):
Pure Cycles Email FormatsExamplePercentage
First@purecycles.comJohn@purecycles.com
41%
First.Last@purecycles.comJohn.Doe@purecycles.com
27%
Last@purecycles.comDoe@purecycles.com
18%
FirstLast@purecycles.comJohnDoe@purecycles.com
14%

Frequently Asked Questions

What is Pure Cycles's official website and social media links?

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Pure Cycles's official website is purecycles.com and has social profiles on LinkedInCrunchbase.

What is Pure Cycles's SIC code NAICS code?

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Pure Cycles's SIC code is 5941 - Sporting Goods Stores and Bicycle Shops NAICS code is 44-45 - Retail Trade.

How many employees does Pure Cycles have currently?

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As of December 2025, Pure Cycles has approximately 11 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Owner: C. S.Owner: R. D.Principal: J. A.. Explore Pure Cycles's employee directory with LeadIQ.

What industry does Pure Cycles belong to?

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Pure Cycles operates in the Retail industry.

What technology does Pure Cycles use?

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Pure Cycles's tech stack includes CloudflareRSSBabelGoogle Cloudspin.jsKlaviyoMicrosoftX-XSS-Protection.

What is Pure Cycles's email format?

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Pure Cycles's email format typically follows the pattern of First@purecycles.com. Find more Pure Cycles email formats with LeadIQ.

How much funding has Pure Cycles raised to date?

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As of December 2025, Pure Cycles has raised $1.3M in funding. The last funding round occurred on Apr 03, 2015 for $1.3M.

When was Pure Cycles founded?

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Pure Cycles was founded in 2010.

Pure Cycles

RetailCalifornia, United States11-50 Employees

Pure Cycles is one of the largest distributors of lifestyle bicycles in the United States. The Company was founded in December 2010 by four college entrepreneurs whose vision was to build a bicycle company that would bring stylish bicycles to the market and make them accessible to anyone. In just a few years, the business has grown tremendously through great products, strong branding and wide distribution. 

The Company's first offering was a small line of fixed gear bicycles marketed under the brand name Pure Fix. As demand for products increased, the Company quickly expanded its line to include a broad selection of models and accessories. In September 2013, Pure Cycles launched a new line of geared bikes under the brand name Pure City. These urban/commuter bikes come in a variety of colors and frame styles, and have proven to be as popular and the fixed gear bikes. 

Pure Cycles is headquartered in Burbank, CA at their 40,000 square foot office/warehouse space. The company has experienced tremendous growth since 2010, and now has an ever-expanding office with over 30 talented and hardworking employees and a dog.

Mission:
To get more people on bikes.

Company Values:
*Be Positive. Be Optimistic. 
*Befriend our Customers and Partners. 
*Focus on Design and Creativity. 
*Be Curious. 
*Be Great Team Members. 
*Effort is Everything. 
*Operate with Integrity. 
*Support Community. Give Back. 

www.purecycles.com | purefixcycles.eu | facebook.com/purecycles | twitter.com/purecycles | instagram.com/pfcycles

Section iconCompany Overview

SIC Code
5941 - Sporting Goods Stores and Bicycle Shops
NAICS Code
44-45 - Retail Trade
Founded
2010
Employees
11-50

Section iconFunding & Financials

  • $1.3M

    Pure Cycles has raised a total of $1.3M of funding over 2 rounds. Their latest funding round was raised on Apr 03, 2015 in the amount of $1.3M.

  • $1M$10M

    Pure Cycles's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1.3M

    Pure Cycles has raised a total of $1.3M of funding over 2 rounds. Their latest funding round was raised on Apr 03, 2015 in the amount of $1.3M.

  • $1M$10M

    Pure Cycles's revenue is estimated to be in the range of $1M$10M

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