Luxury licensing Opportunity to expand licensing partnerships beyond wallpaper into luxury textiles, home decor, and children's merchandise leveraging Alix Soubiran’s design aesthetic and established showroom presence in Paris and Los Angeles.

Global showroom Leverage showrooms in Paris and Los Angeles to host exclusive, high-end pop-ups or co-branded events with luxury lifestyle brands to attract new hospitality and residential clients seeking bespoke wall coverings and murals.

Boutique scale Small team size (2–10 employees) suggests high-quality, hands-on design and customization. Position as a premium, artisanal partner for luxury developers, interior firms, and high-net-worth clients who value customization and intimate collaboration.

Creative leadership Director-led portfolio and nearly a decade of mural work indicate strong narrative branding. Develop targeted outreach to boutique interior designers, architects, and luxury hotel projects seeking unique wall installations.

Tech-enabled sales Current tech stack includes WordPress and e-commerce capabilities. Potential to optimize digital catalogs, licensing inquiries, and virtual design consultations to streamline licensing deals and international collaborations.