Insights

Expansive Distribution Network Primo Brands boasts a vast distribution footprint reaching over 150,000 retail outlets across North America and Canada, including convenience, natural, drug, wholesale, and food service channels. This extensive network offers significant cross-selling and upselling opportunities for new or existing beverage and hydration products.

Diverse Product Portfolio With a portfolio that includes bottled waters, flavored, enhanced, and premium brands, Primo presents multiple avenues for tailored product offerings. This diversity enables sales teams to develop customized solutions for different consumer segments and retail formats, increasing market penetration.

Growing Direct-to-Consumer Channels Primo's innovative water dispenser solutions, water refill stations, and subscription-based direct sales create recurring revenue streams. There is potential to expand these offerings, especially in corporate, hospitality, education, and healthcare sectors seeking sustainable hydration solutions.

Recent Mergers and Acquisition Opportunities Following its merger with BlueTriton Brands and partial asset sale to Culligan International, Primo is positioned for strategic growth and market consolidation. This provides opportunities to introduce complementary products or services to a consolidated customer base and explore partnerships.

Focus on Sustainability and Innovation Primo’s commitment to sustainable sourcing, water conservation, and ESG initiatives aligns with market trends favoring eco-friendly brands. Leveraging this focus can open doors to partnerships with organizations and consumers prioritizing environmental responsibility, boosting brand loyalty and sales.

Primo Water Corporation Tech Stack

Primo Water Corporation uses 8 technology products and services including Hyperion, Oracle Database, Ceridian, and more. Explore Primo Water Corporation's tech stack below.

  • Hyperion
    Corporate Performance Management
  • Oracle Database
    Database
  • Ceridian
    Enterprise
  • Twemoji
    Font Scripts
  • Cisco
    Network Hardware
  • HTML
    Programming Languages
  • YouTube
    Video Players
  • Nginx
    Web Servers

Media & News

Primo Water Corporation's Email Address Formats

Primo Water Corporation uses at least 2 format(s):
Primo Water Corporation Email FormatsExamplePercentage
FLast@primowater.comJDoe@primowater.com
70%
Last@primowater.comDoe@primowater.com
24%
FirstLast@primowater.comJohnDoe@primowater.com
3%
First.Last@primowater.comJohn.Doe@primowater.com
2%
FiLast@primowater.comJoDoe@primowater.com
1%
FirstLast@primowatercorp.comJohnDoe@primowatercorp.com
99%
FirLast@primowatercorp.comJohDoe@primowatercorp.com
1%

Frequently Asked Questions

Where is Primo Water Corporation's headquarters located?

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Primo Water Corporation's main headquarters is located at 1150 Assembly Drive, Suite 800. The company has employees across 6 continents, including North AmericaEuropeAfrica.

What is Primo Water Corporation's phone number?

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You can contact Primo Water Corporation's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Primo Water Corporation's stock symbol?

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Primo Water Corporation is a publicly traded company; the company's stock symbol is PRMB.

What is Primo Water Corporation's official website and social media links?

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Primo Water Corporation's official website is primowatercorp.com and has social profiles on LinkedInCrunchbase.

How much revenue does Primo Water Corporation generate?

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As of December 2025, Primo Water Corporation's annual revenue is estimated to be $2.2B.

What is Primo Water Corporation's NAICS code?

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Primo Water Corporation's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Primo Water Corporation have currently?

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As of December 2025, Primo Water Corporation has approximately 10K employees across 6 continents, including North AmericaEuropeAfrica. Key team members include Chief Executive Officer: R. R.CEO: A. A.Chief Executive Officer: J. M.. Explore Primo Water Corporation's employee directory with LeadIQ.

What industry does Primo Water Corporation belong to?

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Primo Water Corporation operates in the Food and Beverage Services industry.

What technology does Primo Water Corporation use?

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Primo Water Corporation's tech stack includes HyperionOracle DatabaseCeridianTwemojiCiscoHTMLYouTubeNginx.

What is Primo Water Corporation's email format?

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Primo Water Corporation's email format typically follows the pattern of FLast@primowater.com. Find more Primo Water Corporation email formats with LeadIQ.

How much funding has Primo Water Corporation raised to date?

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As of December 2025, Primo Water Corporation has raised $1.3B in funding. The last funding round occurred on Mar 10, 2025 for $1.3B.

Primo Water Corporation

Food and Beverage ServicesFlorida, United States10001+ Employees

Primo Brands™ is a leading North American branded beverage company with a focus on healthy hydration, delivering sustainably and domestically sourced diversified offerings across products, formats, channels, price points and consumer occasions, distributed in every state and Canada. 

Primo Brands has an extensive portfolio of highly recognizable, sustainably sourced and conveniently packaged branded beverages distributed across more than 150,000 retail outlets, including established billion-dollar brands, Poland Spring® and Pure Life®, premium brands like Saratoga® and Mountain Valley®, regional leaders such as Arrowhead®, Deer Park®, Ice Mountain®, Ozarka®, and Zephyrhills®, purified brands including Primo Water® and Sparkletts®, and flavored and enhanced brands like Splash® and AC+ION®. These brands are sold directly across retail channels, including mass food, convenience, natural, drug, wholesale, distributors and home improvement, as well as food service accounts in North America. The Company also has extensive direct-to-consumer offerings with its industry-leading line-up of innovative water dispensers, which create consumer connectivity through recurring water purchases across its Water Direct, Water Exchange and Water Refill businesses. Through its Water Direct business, Primo Brands delivers sustainable hydration solutions direct to home and business consumers. Through its Water Exchange business, consumers can visit approximately 26,500 retail locations and purchase a pre-filled, multi-use bottle of water that can be exchanged after use for a discount on the next purchase. Through its Water Refill business, consumers have the option to refill empty multi-use bottles at approximately 23,500 self-service refill drinking water stations. Primo Brands also offers water filtration units for home and business consumers across North America. 

For more information, visit www.primobrands.com.

Section iconCompany Overview

Headquarters
1150 Assembly Drive, Suite 800
Phone number
Stock Symbol
PRMB
NAICS Code
722 - Food Services and Drinking Places
Employees
10001+

Section iconFunding & Financials

  • $1.3B

    Primo Water Corporation has raised a total of $1.3B of funding over 1 rounds. Their latest funding round was raised on Mar 10, 2025 in the amount of $1.3B.

  • $1B$10B

    Primo Water Corporation's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1.3B

    Primo Water Corporation has raised a total of $1.3B of funding over 1 rounds. Their latest funding round was raised on Mar 10, 2025 in the amount of $1.3B.

  • $1B$10B

    Primo Water Corporation's revenue is estimated to be in the range of $1B$10B

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