Primetime Partners Email Format

Venture Capital and Private Equity PrincipalsNew York, United States11-50 Employees

Primetime Partners is an early-stage venture capital fund based in New York, New York, focused on opportunities within the aging sector. The firm invests in and builds companies from the ground up that aim to transform the quality of living for older adults, leveraging direct-to-consumer marketing expertise, strategic distribution, and an engaged network of advisors to accelerate growth. Its portfolio approach emphasizes meaningful products, services, and experiences in an under-served, trillion-dollar global market for aging, with a goal of unlocking the talent and expertise of experienced older adults as founders and business builders.

Operating within the venture capital and private equity landscape, Primetime Partners positions itself at the intersection of longevity and consumer-focused solutions, supporting founders and organizations that address accessibility, home modifications, and other aging-related needs through its network and portfolio synergies. The firm is based in New York and maintains a relatively small, specialized team dedicated to early-stage investments and active value creation for its portfolio companies.

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