What is Primary Weapons Systems's NAICS code?

Primary Weapons Systems's NAICS code is 33992 (Sporting and Athletic Goods Manufacturing).

Insights

Product Innovation Leverage PWS's emphasis on reliability and low maintenance through the long-stroke piston design to appeal to professional shooters, training facilities, and competition teams seeking high-volume performance. Recent launches such as the BDE762K-TI suppressor provide opportunities for integrated kits, dealer promotions, and post-sale maintenance services aligned with quiet, controllable handling. The brand's note that loyal customers often buy multiple products supports bundles, upgrades, and service plans to drive repeat purchases.

Expansion Opportunities Product expansions like MK114 Alpha, MK118 MOD 1 & MOD 2, and 6mm ARC variants create cross-platform appeal for dealers and distributors looking to satisfy diverse customer segments. The AK magazines caliber conversion kit to 7.62x39mm broadens cross-sell potential among AK owners and conversion enthusiasts. Limited-edition runs create exclusivity that can be leveraged in retailer partnerships and targeted marketing campaigns.

Cross-Sell Advantage Strong customer loyalty to multiple PWS products suggests a robust cross-sell opportunity across rifles, suppressors, and bolts, offering bundled configurations and maintenance plans. Sales plays include dealer bundles, accessory packs, and upgrade incentives to move customers through the product ladder. Target segments include competitive teams, range clubs, and precision shooters who value performance and craftsmanship.

Digital and Ops The company's tech stack and active product news cycle enable scalable digital marketing, configurators, and dealer locator promotions to accelerate outreach. Partnering with ranges, catalogs, and influencers can amplify launch impact for new suppressors, rifles, and calibers. The robust e-commerce and AWS-backed infrastructure support secure, efficient order flow and post-sale support.

Strategic Positioning Position as a premium, specialty firearms manufacturer with a track record of innovation and craft to attract mid-sized distributors and boutique retailers seeking differentiated offerings. Explore OEM collaborations, co-branded builds, and training partnerships to extend market reach and create recurring revenue through service and upgrade programs.

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Primary Weapons Systems Tech Stack

Primary Weapons Systems uses 8 technology products and services including html5media, Amazon Web Services, Glyphicons, and more. Explore Primary Weapons Systems's tech stack below.

html5media
Audio, Video, Graphics
Amazon Web Services
Cloud Hosting
Glyphicons
Font Scripts
Google Maps
Maps
Animate.css
UI Frameworks
X-Content-Type-Options
Web & Portal Technology
Apache
Web Servers
X-UA-Compatible
Web Tools And Plugins

Media & News

Primary Weapons Systems's Email Address Formats

Primary Weapons Systems uses at least 1 format(s):

Primary Weapons Systems Email Formats	Example	Percentage
First@primaryweapons.com	John@primaryweapons.com	86%
First.Last@primaryweapons.com	John.Doe@primaryweapons.com	9%
Last@primaryweapons.com	Doe@primaryweapons.com	2%
FirstL@primaryweapons.com	JohnD@primaryweapons.com	3%

Frequently Asked Questions

Where is Primary Weapons Systems's headquarters located?

Primary Weapons Systems's main headquarters is located at 255 Steelhead Way Boise, Idaho 83704 United States. The company has employees across 3 continents, including North AmericaEuropeOceania.

What is Primary Weapons Systems's phone number?

You can contact Primary Weapons Systems's main corporate office by phone at

+1-208-344-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Primary Weapons Systems's official website and social media links?

Primary Weapons Systems's official website is primaryweapons.com and has social profiles on LinkedIn.

What is Primary Weapons Systems's SIC code NAICS code?

Primary Weapons Systems's SIC code is 3489 - Ordnance and Accessories, Not Elsewhere Classified NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Primary Weapons Systems have currently?

As of June 2026, Primary Weapons Systems has approximately 38 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Ceo: T. M.Chief Financial Officer: R. S. R.Vice President Of Sales: J. R.. Explore Primary Weapons Systems's employee directory with LeadIQ.

What industry does Primary Weapons Systems belong to?

Primary Weapons Systems operates in the Sporting Goods Manufacturing industry.

What technology does Primary Weapons Systems use?

Primary Weapons Systems's tech stack includes html5mediaAmazon Web ServicesGlyphiconsGoogle MapsAnimate.cssX-Content-Type-OptionsApacheX-UA-Compatible.

What is Primary Weapons Systems's email format?

Primary Weapons Systems's email format typically follows the pattern of First@primaryweapons.com. Find more Primary Weapons Systems email formats with LeadIQ.

When was Primary Weapons Systems founded?

Primary Weapons Systems was founded in 2008.

Primary Weapons Systems

Q: How many employees does Primary Weapons Systems have currently?

Primary Weapons Systems has approximately 38 employees.

Q: What technology does Primary Weapons Systems use?

Primary Weapons Systems's tech stack includes jQuery UI, Prototype, HTTP/3, Google Analytics Enhanced eCommerce, imagesLoaded.

Sporting Goods ManufacturingIdaho, United States11-50 Employees

Primary Weapons Systems is a firearms manufacturer focused on AR-15 and related rifle platforms, originating in 2008 when enthusiasts developed a long-stroke piston system to reduce maintenance under high-volume fire and adverse conditions. Based in Boise, Idaho, the company designs and produces rifles and accessories aimed at reliability, craftsmanship, and performance, appealing to shooters who value reduced maintenance and precise handling. Its products target individual gun owners, enthusiasts, and professionals seeking durable, high-quality components and complete rifle systems. In addition to its core rifles, PWS has introduced a sequence of new offerings and limited-edition models, with recent developments including the launch of a compact suppressor and several rifle variants, reflecting ongoing product expansion within the sporting goods manufacturing industry.