Insights

Tech Recruitment Leader Potential for cross-sell into specialized tech roles beyond recruitment; position Potentia as a strategic partner for upscale tech talent acquisition across NZ with a focus on permanent, contract, executive search, and payrolling services.

Regional Footprint Strong multi-city presence in Auckland, Wellington, Christchurch, and Dunedin creates opportunities to offer scalable staffing solutions for regional tech projects and centralized hiring programs for NZ-wide clients.

Tech Stack Savvy Expertise and data-driven sourcing through LinkedIn Ads, Hotjar, Microsoft Clarity, AWS, Salesforce, Azure, and other tools can be leveraged to pitch performance-driven recruitment outcomes and enhanced candidate quality.

Growth Readiness Revenue range indicates a growing mid-market profile with potential for expanded services such as workforce planning, payrolling, and executive search for scaling tech teams in dynamic NZ markets.

People-First selling Emphasize Potentia’s people-centric value proposition to appeal to customers prioritizing culture fit and long-term retention, enabling upsell into retention programs, onboarding excellence, and analytics-backed hiring.

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Potentia Tech Stack

Potentia uses 8 technology products and services including LinkedIn Ads, Hotjar, Microsoft Clarity, and more. Explore Potentia's tech stack below.

Potentia's Email Address Formats

Potentia uses at least 2 email formats:
Potentia Email FormatsExamplePercentage
First@potentia.co.nzJohn@potentia.co.nz
81%
First.Last@potentia.co.nzJohn.Doe@potentia.co.nz
19%

Frequently Asked Questions

What is Potentia's stock symbol?

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Potentia is a publicly traded company; the company's stock symbol is AGI.L.

What is Potentia's official website and social media links?

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Potentia's official website is potentia.co.nz and has social profiles on LinkedIn.

How much revenue does Potentia generate?

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As of September 2026, Potentia's annual revenue is estimated to be $1M - $10M.

What is Potentia's NAICS code?

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Potentia's NAICS code is 5613 - Employment Services.

How many employees does Potentia have currently?

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As of September 2026, Potentia has approximately 45 employees across 6 continents, including Oceania, Asia and Africa. Key team members include Head Of Human Resources & Events: K. L., Director: S. N. and Director Of Customer: J. L. Explore Potentia's employee directory with LeadIQ.

What industry does Potentia belong to?

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Potentia operates in the Staffing and Recruiting industry.

What technology does Potentia use?

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Potentia's tech stack includes LinkedIn Ads, Hotjar, Microsoft Clarity, Amazon Web Services, Salesforce, Microsoft 365, Microsoft Azure and New Relic.

What is Potentia's email format?

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Potentia's email format typically follows the pattern of First@potentia.co.nz. Find more Potentia email formats with LeadIQ.

When was Potentia founded?

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Potentia was founded in 2004.
Potentia logo

Potentia

Staffing and RecruitingAuckland, New Zealand11-50 Employees

Potentia is a staffing and recruitment firm focused on technology roles in New Zealand. Based in Auckland and operating across Wellington, Christchurch, and Dunedin, it is positioned as a locally owned technology recruitment provider. The firm's approach centers on people, aiming to understand candidates’ potential and what motivates them as well as the needs of employers.
Its services span permanent placements, contract staffing, executive search, and payrolling. Serving clients and job seekers across major New Zealand cities, Potentia functions as a partner throughout the recruitment process.

Section iconCompany Overview

Stock Symbol
AGI.L
NAICS Code
5613 - Employment Services
Founded
2004
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Potentia's revenue is estimated to be in the range of $1M - $10M

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