Insights

Market leadership PlaceMakers is New Zealand's largest supplier of building materials and hardware with 61 stores and over 2,100 employees, indicating a broad geographic footprint and potential for nationwide sales opportunities across multiple product lines.

Diverse product mix A wide catalog of over 74,000 product lines from concrete to paint and plasterboard creates cross-sell opportunities for complementary materials, tools, and fixtures to professional builders, contractors, and franchise-like retailers.

Strategic partnerships Recent collaboration with Hastings District Council and other major local builders suggests opportunities in public sector procurement, community projects, and large-scale housing initiatives aligned with regional development plans.

Digital enabling Investments in tech such as 3D kitchen planning and analytics platforms indicate readiness for enhanced digital customer journeys, virtual design consultations, and data-driven upsell opportunities to trade customers.

Financial scale Revenue in the mid-range hundred million AUD/NZD with a sizable workforce signals potential for enterprise-grade solutions, volume-based pricing, and loyalty or rewards programs to improve retention among 300,000+ customers.

PlaceMakers Tech Stack

PlaceMakers uses 8 technology products and services including AppNexus, Google Analytics Enhanced eCommerce, Visual Website Optimizer, and more. Explore PlaceMakers's tech stack below.

  • AppNexus
    Advertising
  • Google Analytics Enhanced eCommerce
    Analytics
  • Visual Website Optimizer
    Analytics
  • CABINET VISION
    Cad & Graphics
  • Snowflake
    Data Management Platforms
  • OWL Carousel
    Javascript Libraries
  • Yahoo! DOT
    Tag Management
  • Miro
    Team Collaboration

PlaceMakers's Email Address Formats

PlaceMakers uses at least 1 format(s):
PlaceMakers Email FormatsExamplePercentage
First.Last@placemakers.co.nzJohn.Doe@placemakers.co.nz
83%
FLast@placemakers.co.nzJDoe@placemakers.co.nz
14%
LFirst@placemakers.co.nzDJohn@placemakers.co.nz
2%
First.Middle@placemakers.co.nzJohn.Michael@placemakers.co.nz
1%

Frequently Asked Questions

What is PlaceMakers's official website and social media links?

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PlaceMakers's official website is placemakers.co.nz and has social profiles on LinkedIn.

How much revenue does PlaceMakers generate?

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As of August 2026, PlaceMakers's annual revenue is estimated to be $50M - $100M.

What is PlaceMakers's SIC code NAICS code?

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PlaceMakers's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 4233 - Lumber and Other Construction Materials Merchant Wholesalers.

How many employees does PlaceMakers have currently?

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As of August 2026, PlaceMakers has approximately 1.4K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Head Of Operations: W. H.Head Of Sales: C. F.Head Of Supply Chain: H. J.. Explore PlaceMakers's employee directory with LeadIQ.

What industry does PlaceMakers belong to?

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PlaceMakers operates in the Wholesale Building Materials industry.

What technology does PlaceMakers use?

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PlaceMakers's tech stack includes AppNexusGoogle Analytics Enhanced eCommerceVisual Website OptimizerCABINET VISIONSnowflakeOWL CarouselYahoo! DOTMiro.

What is PlaceMakers's email format?

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PlaceMakers's email format typically follows the pattern of First.Last@placemakers.co.nz. Find more PlaceMakers email formats with LeadIQ.
PlaceMakers logo

PlaceMakers

Wholesale Building MaterialsAuckland, New Zealand1001-5000 Employees

PlaceMakers is New Zealand's largest supplier of building materials and hardware, headquartered in Auckland. The company operates 61 stores across the country, from Kaitaia to Invercargill, offering more than 74,000 product lines including concrete and plasterboard. It serves a broad customer base and maintains a large workforce.

In the wholesale building materials industry, PlaceMakers supplies products for construction and renovation to professional tradespeople and other customers. A notable development is the 2021 launch of a 3D kitchen planner powered by Marxent 3D Cloud to assist planning. The company is based in Auckland and maintains a nationwide footprint, with more information available at placemakers.co.nz.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
4233 - Lumber and Other Construction Materials Merchant Wholesalers
Employees
1001-5000

Section iconFunding & Financials

  • $50M - $100M

    PlaceMakers's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    PlaceMakers's revenue is estimated to be in the range of $50M - $100M

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