Heritage luxury Leverage Peugeot Saveurs’ EPV Living Heritage status and French artisanal branding to target premium retailers and gourmet specialty stores seeking authentic, high-end kitchenware and tableware collections.

Sustainable sourcing Highlight sustainable production and PEFC-certified wood to appeal to eco-conscious customers and retailers prioritizing green supply chains, potentially expanding into certifications or green product lines.

Product expansions Capitalize on recent and forthcoming launches such as Northern Lights and Bistrorama collections to cross-sell accessories (mills, wine accessories, ceramic ovenware) to existing culinary brands, gift shops, and holiday catalogues.

Digital reach Utilize their tech stack and digital marketing activity (Google/Bing Ads, Klaviyo, New Relic) to propose performance marketing partnerships, retargeting programs, and enhanced e-commerce experiences for distributors and direct-to-consumer channels.

Mid-market target Position Peugeot Saveurs as an artisanal SME with scalable premium products to mid-market retailers, hospitality suppliers, and boutique hotel gift shops, leveraging a manageable 51-200 employee base for flexible B2B collaborations.