Insights

Market positioning Performance Machine operates in motor vehicle manufacturing with a diverse product line of over 15 wheel designs, calipers, hand/foot controls, and Bagger accessories, suggesting opportunities to cross-sell components across motorcycle enthusiasts and customization retailers.

Mid-market scale With 51-200 employees and annual revenue in the 100–250 million range, PM sits in a mid-market tier that can benefit from strategic partnerships, channel selling, and OEM-style collaborations to expand distribution without the risk of enterprise-level complexity.

Quality signals Calipers are dyno-tested for stopping power, and the Contrast Cut Series highlights a focus on innovation and aesthetics, providing sales angles around performance credentials and premium styling for performance-conscious riders.

Digital reach Ad tech and analytics tools such as Criteo, Linkedin Insight Tag, and AWS indicate an active digital marketing and data-driven approach, suggesting retargeting and account-based outreach could improve lead quality and speed-to-close.

Competitive landscape Similar company Vance & Hines shows comparable scale and revenue, signaling a mature competitive field where PM can differentiate on product diversity, finish options, and validated performance to win dealership and shop partnerships.

Similar companies to Performance Machine

Performance Machine Tech Stack

Performance Machine uses 8 technology products and services including ClickCease, Criteo, Linkedin Insight Tag, and more. Explore Performance Machine's tech stack below.

Performance Machine's Email Address Formats

Performance Machine uses at least 4 email formats:
Performance Machine Email FormatsExamplePercentage
FLast@performancemachine.comJDoe@performancemachine.com
85%
First.Last@performancemachine.comJohn.Doe@performancemachine.com
8%
FiLast@performancemachine.comJoDoe@performancemachine.com
3%
Last@performancemachine.comDoe@performancemachine.com
4%

Frequently Asked Questions

What is Performance Machine's phone number?

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You can contact Performance Machine's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Performance Machine's official website and social media links?

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Performance Machine's official website is performancemachine.com and has social profiles on LinkedIn.

How much revenue does Performance Machine generate?

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As of August 2026, Performance Machine's annual revenue is estimated to be $100M - $250M.

What is Performance Machine's NAICS code?

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Performance Machine's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Performance Machine have currently?

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As of August 2026, Performance Machine has approximately 102 employees across 3 continents, including North America, Asia and Europe. Key team members include Chief Executive Officer: R. K., Vice President Marketing And Privacy Counsel: L. I. and President: N. S. Explore Performance Machine's employee directory with LeadIQ.

What industry does Performance Machine belong to?

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Performance Machine operates in the Motor Vehicle Manufacturing industry.

What technology does Performance Machine use?

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Performance Machine's tech stack includes ClickCease, Criteo, Linkedin Insight Tag, Amazon Web Services, gstatic.com, Barracuda Email Protection, FingerprintJS and Microsoft ASP.NET.

What is Performance Machine's email format?

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Performance Machine's email format typically follows the pattern of FLast@performancemachine.com. Find more Performance Machine email formats with LeadIQ.

When was Performance Machine founded?

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Performance Machine was founded in 1970.
Performance Machine logo

Performance Machine

Motor Vehicle ManufacturingCalifornia, United States51-200 Employees

Performance Machine develops aftermarket parts for motorcycles, offering a product line that includes more than 15 wheel designs and matching components in several finishes, including the Contrast Cut Series. Their calipers are dyno-tested to verify stopping power and come in multiple styles to fit different motorcycle models. The lineup is rounded out by hand and foot controls and a full set of Bagger Accessories. 

Based in Cerritos, California, the company operates in the motor vehicle manufacturing industry and targets customers in the motorcycle sector seeking performance and customization in wheels, braking components, and controls. Its products are designed to balance innovation with functionality, addressing the needs for performance and practical usability in motorcycle hardware. The company provides integrated parts across wheels, brakes, controls, and accessories for motorcycles.

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1970
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Performance Machine's revenue is estimated to be in the range of $100M - $250M

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