Large NA reach Farm Progress is the largest diversified agriculture information business in North America with connections to 2 million U.S. farm and ranch decision makers and topagricultural influencers, indicating a broad potential audience for targeted advertising, sponsorships, and premium content partnerships.

Diversified channels With live events, digital products, data services, marketing services, broadcasting and publications, there are multiple touchpoints to monetize: event sponsorships, digital ad sales, data licensing, and cross-channel marketing packages.

Strong publications A family of regional and national titles including 17 state publications, Farm Progress Show, Farm Futures, and Feedstuffs present stable channels for partnerships, branded content, and circulation-based advertising across varied producer segments.

Tech and data Investment in digital access, mobile web, analytics tools, and marketing tech (Google AdSense, Oracle Eloqua, Microsoft Clarity, OneTrust) creates opportunities for data-driven advertising, programmatic campaigns, and targeted lead generation partnerships.

Growth signals Recent leadership changes, new newsletters, and ongoing trade shows suggest momentum and potential for new product rollouts, sponsored newsletters, and event-based sponsorships to capture expanding audience engagement.