Insights

Global Expansion Opportunity Penny Software's recent expansion to the UK with new offices in Derby indicates a strategic move towards global market penetration, presenting opportunities to offer complementary procurement solutions or local support services in new regions.

Growing Customer Base Partnerships with large organizations like the National Housing Company and KPMG highlight Penny Software’s increasing adoption among enterprise clients, suggesting a market receptive to advanced procurement technology integrations.

Funding and Growth Significant recent investments from prominent funds and strategic investors such as Class 5 Global, Hambro Perks, and Wamda demonstrate strong growth potential, signaling opportunities to position premium or scalable solutions for expanding needs.

Technology Adoption Penny’s use of modern tech stacks like MongoDB, Express, and Cloudflare indicates a competitive edge in delivering fast, secure, and scalable SaaS procurement solutions, making it a promising target for upselling advanced analytics or AI-driven modules.

Emerging Market Focus With its origins in Saudi Arabia and tailored solutions for local content monitoring and housing sectors, Penny Software is well-positioned to leverage regional market trends and expand further into Middle Eastern and European markets with custom procurement services.

penny. Tech Stack

penny. uses 8 technology products and services including MongoDB, Google Cloud DNS, Google Cloud, and more. Explore penny.'s tech stack below.

  • MongoDB
    Database
  • Google Cloud DNS
    Domain Name Services
  • Google Cloud
    Infrastructure As A Service
  • dc.js
    Javascript Graphics
  • Linux
    Programming Languages
  • Cloudflare Bot Management
    Security
  • Express
    Web Frameworks
  • Google App Engine
    Web Servers

Media & News

penny.'s Email Address Formats

penny. uses at least 1 format(s):
penny. Email FormatsExamplePercentage
First.Last@penny.coJohn.Doe@penny.co
67%
First@penny.coJohn@penny.co
33%

Frequently Asked Questions

Where is penny.'s headquarters located?

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penny.'s main headquarters is located at Riyadh Saudi Arabia. The company has employees across 4 continents, including AsiaAfricaEurope.

What is penny.'s official website and social media links?

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penny.'s official website is penny.co and has social profiles on LinkedIn.

What is penny.'s NAICS code?

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penny.'s NAICS code is 5112 - Software Publishers.

How many employees does penny. have currently?

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As of June 2026, penny. has approximately 69 employees across 4 continents, including AsiaAfricaEurope. Key team members include Chief Revenue Officer (cro) (contract): M. W.Vice President Of Product Management: A. A.Vice President Of Engineering: A. K.. Explore penny.'s employee directory with LeadIQ.

What industry does penny. belong to?

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penny. operates in the Software Development industry.

What technology does penny. use?

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penny.'s tech stack includes MongoDBGoogle Cloud DNSGoogle Clouddc.jsLinuxCloudflare Bot ManagementExpressGoogle App Engine.

What is penny.'s email format?

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penny.'s email format typically follows the pattern of First.Last@penny.co. Find more penny. email formats with LeadIQ.

When was penny. founded?

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penny. was founded in 2020.
penny. logo

penny.

Software DevelopmentRiyadh, Saudi Arabia51-200 Employees

Penny is a mid-sized software company based in Riyadh, Middle East, that offers a cloud-based Source-To-Pay platform. The system is modular and designed for rapid deployment and straightforward operation, covering the procurement cycle from requisitions and approvals through RFQs, RFPs, and RFIs, to gathering, evaluating, and comparing supplier quotations, then generating purchase orders, goods receipts, and payments. It also includes modules for vendor, contract, spend, and budget management, enabling end-to-end procurement tracking and reporting. The company serves organizations looking to automate procurement workflows and improve visibility and control over spend and supplier relationships. In 2026, Penny expanded its footprint with a new office in Derby, Northern Europe, as part of its global expansion.

Section iconCompany Overview

Headquarters
Riyadh Saudi Arabia
Website
penny.co
NAICS Code
5112 - Software Publishers
Founded
2020
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    penny.'s revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    penny.'s revenue is estimated to be in the range of $1M$10M

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