Peel Insights
Software DevelopmentNew York, United States11-50 Employees
Peel Insights is a software platform based in New York City that targets Shopify and Amazon D2C brands and the agencies that support them. It focuses on retention and subscription dynamics, providing actionable insights derived from a brand’s tech stack and subscription systems. The platform also supports taking action from a single dashboard, enabling tasks like deploying lookalike audiences or sending customer segments to marketing platforms. The product aims to help brands optimize lifetime value, cohort performance, and recurring revenue by analyzing purchase and engagement patterns. A trial offers full access to customizable dashboards and cross-functional visibility across sales, marketing, and operations. Peel is used by notable direct-to-consumer brands including True Classic, Jones Road Beauty, Supergoop!, Once Upon a Farm, and Maude.