Insights

Expansion Opportunity PB Tech operates 18 superstores plus a large head office with multiple divisions including Business, Education, Government, Wholesale and Health. This broad footprint presents cross-sell potential across enterprise, public sector, and educational buyers and opportunities to consolidate IT procurement across multiple channels.

Industrial & Edge Recent EMEX 2026 showcases with RK96 Wi-Fi 7 and RS38 5G Mobile Computers, Edge AI OCR and RFID solutions indicate PB Tech capabilities in industrial data capture and warehouse automation. This positions PB Tech to upsell modern warehousing and digital transformation technologies to logistics, manufacturing and distribution customers.

Partnership Momentum Awards and partnerships with channel leaders and suppliers (Partnership Excellence award with channel partners; Würth NZ collaboration; ongoing CipherLab showcases) suggest PB Tech has strong vendor relationships and credibility to pitch bundled solutions, managed services, and favorable terms to potential enterprise clients.

Public Sector Readiness Dedicated divisions for Government and Education imply PB Tech can target contracts and long-term procurement programs within public institutions, offering scalable IT infrastructure, devices, and support services aligned with public sector procurement cycles.

Localized Innovation Launch of te reo Māori keyboard and NZ-owned status underscores a locally invested brand with cultural alignment and customer trust, creating opportunities to tailor solutions for local organizations seeking compliant, locally responsive IT partners.

PB Tech Tech Stack

PB Tech uses 8 technology products and services including DoubleClick Floodlight, Google Ads, Cloudflare Web Optimizations, and more. Explore PB Tech's tech stack below.

  • DoubleClick Floodlight
    Advertising
  • Google Ads
    Advertising
  • Cloudflare Web Optimizations
    Analytics
  • Samsung
    IT Infrastructure
  • OWL Carousel
    Javascript Libraries
  • Microsoft Windows
    Operating Systems
  • AfterPay
    Payment Processing
  • Animate.css
    UI Frameworks

Media & News

PB Tech's Email Address Formats

PB Tech uses at least 1 format(s):
PB Tech Email FormatsExamplePercentage
First.Last@pbtech.co.nzJohn.Doe@pbtech.co.nz
96%
First@pbtech.co.nzJohn@pbtech.co.nz
1%
FLast@pbtech.co.nzJDoe@pbtech.co.nz
2%
FirstL@pbtech.co.nzJohnD@pbtech.co.nz
1%

Frequently Asked Questions

What is PB Tech's official website and social media links?

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PB Tech's official website is pbtech.co.nz and has social profiles on LinkedIn.

How much revenue does PB Tech generate?

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As of July 2026, PB Tech's annual revenue is estimated to be $250M - $500M.

What is PB Tech's NAICS code?

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PB Tech's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does PB Tech have currently?

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As of July 2026, PB Tech has approximately 641 employees across 6 continents, including OceaniaAsiaNorth America. Key team members include Chief Executive Officer: G. B.Cio: D. T.Cfo: D. Y.. Explore PB Tech's employee directory with LeadIQ.

What industry does PB Tech belong to?

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PB Tech operates in the Technology, Information and Internet industry.

What technology does PB Tech use?

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PB Tech's tech stack includes DoubleClick FloodlightGoogle AdsCloudflare Web OptimizationsSamsungOWL CarouselMicrosoft WindowsAfterPayAnimate.css.

What is PB Tech's email format?

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PB Tech's email format typically follows the pattern of First.Last@pbtech.co.nz. Find more PB Tech email formats with LeadIQ.

When was PB Tech founded?

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PB Tech was founded in 1993.
PB Tech logo

PB Tech

Technology, Information and InternetAuckland, New Zealand501-1000 Employees

PB Tech is a New Zealand-based technology, information and internet company founded in 1993 and 100% New Zealand-owned. It is described as New Zealand's largest computing and IT retailer, with 18 superstores and service centres nationwide. The company operates from a 7,000+ square metre head office and distribution centre in Manukau, Auckland, housing dedicated Business, Education, Government, Wholesale and Health divisions. PB Tech employs between 501 and 1,000 staff and is located at 587 Great South Road, Manukau City, Auckland; its website is pbtech.co.nz. Reported revenue is in the NZD 250-500 million range.

Section iconCompany Overview

NAICS Code
5415 - Computer Systems Design and Related Services
Founded
1993
Employees
501-1000

Section iconFunding & Financials

  • $250M - $500M

    PB Tech's revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $250M - $500M

    PB Tech's revenue is estimated to be in the range of $250M - $500M

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