Expanding Payment Ecosystem PayBy’s focus on building an all-in-one contactless payment ecosystem across the UAE and GCC presents opportunities to offer integrated payment hardware, security solutions, and ecosystem management services to extend their platform capabilities.

Regulatory Expansion With recent licensing achievements including the gaming vendor license from GCGRA and operations licensed by the Central Bank of UAE, there is potential for supplying specialized compliance, fraud prevention, and transaction monitoring solutions tailored to regulated industries.

New Merchant Solutions The launch of PayBy’s POS payment solution indicates demand for modern merchant payment infrastructure, opening avenues to provide POS hardware, payment terminal management, and value-added services to retail and hospitality sectors.

Strategic Industry Partnerships PayBy’s collaboration with travel platforms like Asfartrip demonstrates a strong foothold in online travel and tourism, suggesting opportunities to expand integrations with travel agencies, hotel chains, and online booking platforms for seamless checkout experiences.

Growth and Market Penetration With revenues ranging from $10M to $25M and a team of up to 200 employees, PayBy signals a solid growth trajectory, indicating the potential to pitch scaled solutions such as enterprise payment systems, SaaS platform integration, and enterprise client onboarding services.