Insights

Niche Studio Women-led, small studio with a focus on stationery design and growth potential through scalable product lines and targeted collaborations.

Creative Market Strong visual branding rooted in gardening, outdoors, and family motifs, offering opportunities to partner with lifestyle brands and retailers seeking colorful, nature-inspired prints.

Digital Reach Active online presence with email marketing and social platforms; potential upsell through paid ads, remarketing, and content partnerships to expand customer base.

Financial Scale Revenue in the mid single to low double digits of millions with a very small team; potential for channel diversification, licensing, and wholesale to increase margins.

Strategic Partnerships Collaborative opportunities with coffee, lifestyle, and boutique brands given similar audience segments and visual aesthetics; consider cross-promotions, bundles, or co-branded collections.

Paula & Waffle Tech Stack

Paula & Waffle uses 8 technology products and services including Facebook Pixel, Mailchimp, jQuery, and more. Explore Paula & Waffle's tech stack below.

  • Facebook Pixel
    Analytics
  • Mailchimp
    Email
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • HTTP/3
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets
  • Twitter
    Widgets

Paula & Waffle's Email Address Formats

Paula & Waffle uses at least 1 format(s):
Paula & Waffle Email FormatsExamplePercentage
First@paulaandwaffle.comJohn@paulaandwaffle.com
100%

Frequently Asked Questions

What is Paula & Waffle's official website and social media links?

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Paula & Waffle's official website is paulaandwaffle.com and has social profiles on LinkedIn.

How much revenue does Paula & Waffle generate?

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As of July 2026, Paula & Waffle's annual revenue is estimated to be $1M - $10M.

What is Paula & Waffle's SIC code NAICS code?

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Paula & Waffle's SIC code is 7336 - Commercial Art and Graphic Design NAICS code is 54143 - Graphic Design Services.

How many employees does Paula & Waffle have currently?

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As of July 2026, Paula & Waffle has approximately 1 employees across 1 continents, including North America. Key team members include Founder & Illustrator: P. C.. Explore Paula & Waffle's employee directory with LeadIQ.

What industry does Paula & Waffle belong to?

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Paula & Waffle operates in the Graphic Design industry.

What technology does Paula & Waffle use?

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Paula & Waffle's tech stack includes Facebook PixelMailchimpjQueryHSTSHTTP/3Google AnalyticsFacebookTwitter.

What is Paula & Waffle's email format?

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Paula & Waffle's email format typically follows the pattern of First@paulaandwaffle.com. Find more Paula & Waffle email formats with LeadIQ.

When was Paula & Waffle founded?

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Paula & Waffle was founded in 2014.
Paula & Waffle logo

Paula & Waffle

Graphic DesignNew York, United States1 Employees

Paula & Waffle is a women-led stationery design studio based in Maplewood, New Jersey, operating within the graphic design sector. The studio centers its work on illustrations inspired by gardening, the outdoors, family life, crafts, and bold color, with an aim to brighten everyday moments for its audience. Its customers are those seeking playful, colorful stationery designs that convey warmth and whimsy through original illustrations. The company positions itself as a small-scale, design-focused studio that delivers distinctive, hand-illustrated pieces rather than mass-produced products. While the firm’s size is modest, its creative orientation and location in the New York metropolitan area situate it within a vibrant regional design community focused on thoughtful, artful stationery.

Section iconCompany Overview

SIC Code
7336 - Commercial Art and Graphic Design
NAICS Code
54143 - Graphic Design Services
Founded
2014
Employees
1

Section iconFunding & Financials

  • $1M - $10M

    Paula & Waffle's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Paula & Waffle's revenue is estimated to be in the range of $1M - $10M

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