Strategic partnerships Partner with Rutgers Brain Health Institute and other research centers to co-develop resources and training, creating joint programs that expand reach to families, professionals, and communities while enabling grant-backed initiatives.

Digital engagement Leverage the existing tech stack (WordPress, Marketo, Google/Microsoft Advertising, SendGrid, Power BI) to upsell enhanced digital fundraising campaigns, targeted outreach to pregnant and postpartum populations, and analytics-driven outreach for program expansion.

Grants and funding Capitalize on the active grant ecosystem (Anthem Blue Cross and Blue Shield Foundation, Elevance Health) to propose scalable digital helpline enhancements, data-driven impact reporting, and expanded services across new states.

Board and leadership Engage with the growing board and leadership team to secure advocacy and endorsements for sponsorships, pilot programs, and strategic collaborations that broaden national presence and credibility.

Sustainability & scale Highlight strong revenue range and nonprofit scale to position as a partner for large corporate social responsibility (CSR) alignments, sponsorships, and long-term program funding that support substance use education and family resources.