Latino-owned growth PACO Collective is a fast-growing Latino-owned advertising agency in the Midwest with a 51-200 employee base and a revenue range of 25M to 50M, signaling scale and established market presence that sales teams can leverage for strategic partnerships and enterprise deals.

Leadership momentum Recent leadership hires and recognition, including a new Head of Strategy and a Latinx Entrepreneur Award for the CEO, indicate a company investing in strategic direction and external credibility, presenting sales opportunities for senior-level strategy engagements and high-impact campaigns.

Awarded credibility A track record of awards (Telly Awards, Great Place to Work certification) and media coverage enhances trust and reduces risk for clients; leverage these accolades in pitches to security-conscious brands seeking proven creative and performance outcomes.

Cross-cultural reach With a history of cross-cultural marketing and expansion into additional markets and services (including acquisitions and the Noble Culinary Innovation Center), there is potential for integrated campaigns spanning hospitality, CPG, and lifestyle brands, especially those targeting diverse audiences.

Tech-forward ops The use of a varied tech stack (Datorama, Wix eCommerce, RSS, Foundation, and analytics tools) suggests capability for data-driven marketing, digital commerce, and scalable campaign execution, offering opportunities to pitch analytics, martech integration, and performance marketing services.