Premium Craftsmanship Oris specializes in high-quality, timeless mechanical watches, appealing to affluent customers who value craftsmanship and exclusivity, creating opportunities for luxury and personalized marketing collaborations.
Established Heritage With over 120 years of history, Oris’s rich legacy positions it as a trusted brand among discerning watch enthusiasts, enabling targeted outreach to heritage-driven luxury consumers.
Digital Engagement Utilizing advanced digital tools such as Google Tag Manager, reCAPTCHA, and social media pixels, Oris actively engages with tech-savvy customers, presenting avenues for digital marketing and e-commerce expansion.
Luxury Market Focus Operating within the Swiss luxury jewelry and watch sector, Oris benefits from a global network of affluent customers, presenting opportunities to expand into emerging luxury markets or enhance high-end retail partnerships.
Sustainability Potential As a traditional brand making high-function mechanical watches, there is potential to emphasize craftsmanship and sustainability initiatives, appealing to eco-conscious luxury consumers seeking transparency and quality commitment.