Certified Original Advantage Position Original One Parts as the go-to source for CERTIFIED ORIGINAL parts with proprietary VINtegrity certification and a Limited Lifetime Warranty to differentiate from remanufactured or aftermarket parts, highlighting premium quality to collision shops and insurers.

Strategic Leadership Depth Leverage recent and ongoing leadership additions in national sales, procurement and operations to target large collision repair networks and national insurers seeking proven partners with scale and governance, offering coordinated sales and sourcing relationships.

Acquisition Momentum Promote the PartCycle Technologies acquisition as a proof point of growth, integration capability, and expanded parts universe, enabling cross-sell opportunities to customers seeking broader certified part inventories.

Mid-market Focus With revenue in the multi-million range and a lean employee base, target mid-market collision centers and regional body shops that are underserved by larger players, offering flexible procurement, rapid fulfillment and warranty-backed certified parts.

Digital and Trust Signals Utilize the company’s technology stack and warranty assurances to craft digital outreach that emphasizes trust, easy sourcing, and VINtegrity certification, aligning with insurers, shop networks, and parts distributors seeking dependable, verifiable parts.