Insights

Integrated Wellness Platform Openfit offers an all-in-one digital streaming platform that combines fitness, nutrition, and wellness services, presenting a comprehensive solution to health-conscious consumers. Sales opportunities exist to provide complementary products or services such as advanced nutrition supplements or personalized wellness plans.

Strong Content Expansion Recent mergers and program launches like the acquisition of Ladder and MYX Fitness, along with new offerings such as Celebrity Walks and 4 Weeks of Focus, demonstrate Openfit's commitment to expanding its content library and engaging users with diverse programs. This opens avenues for partnerships around content licensing, fitness equipment, or targeted marketing campaigns.

Growing User Base With a focus on accessible, results-oriented fitness programs and recognition as a top platform, Openfit is positioned to scale its customer base even further. There is potential to offer tailored marketing, premium subscription upgrades, or digital advertising services that align with their expanding audience.

Tech Stack & Data Capabilities Utilizing tools such as Amplitude, Google Tag Manager, and a React-based interface, Openfit emphasizes data-driven user engagement and seamless user experiences. Opportunities exist to provide advanced analytics, personalized app integrations, or SaaS solutions that enhance user retention and operational efficiency.

Market Position & Competitors Operating in a competitive landscape with players like Peloton and Strava, Openfit has established a notable presence in digital fitness. Sales efforts could focus on technology partnerships, exclusive content collaborations, or platform integrations that help differentiate and elevate its market positioning.

Openfit Tech Stack

Openfit uses 8 technology products and services including Amplitude, MySQL, React, and more. Explore Openfit's tech stack below.

  • Amplitude
    Analytics
  • MySQL
    Database
  • React
    Javascript Frameworks
  • Polyfill
    Javascript Libraries
  • YUI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Stripe
    Payment Processing
  • Google Tag Manager
    Tag Management

Media & News

Openfit's Email Address Formats

Openfit uses at least 1 format(s):
Openfit Email FormatsExamplePercentage
FLast@openfit.comJDoe@openfit.com
53%
FirstLast@openfit.comJohnDoe@openfit.com
24%
LastFirst@openfit.comDoeJohn@openfit.com
14%
First.Last@openfit.comJohn.Doe@openfit.com
9%

Frequently Asked Questions

What is Openfit's official website and social media links?

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Openfit's official website is openfit.com and has social profiles on LinkedIn.

What is Openfit's NAICS code?

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Openfit's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Openfit have currently?

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As of December 2025, Openfit has approximately 51 employees across 4 continents, including North AmericaSouth AmericaAsia. Key team members include Head Of Product & Talent: J. G.Director Of Product Management: D. G.Manager, Quality Assurance: M. T.. Explore Openfit's employee directory with LeadIQ.

What industry does Openfit belong to?

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Openfit operates in the Wellness and Fitness Services industry.

What technology does Openfit use?

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Openfit's tech stack includes AmplitudeMySQLReactPolyfillYUIjQueryStripeGoogle Tag Manager.

What is Openfit's email format?

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Openfit's email format typically follows the pattern of FLast@openfit.com. Find more Openfit email formats with LeadIQ.

When was Openfit founded?

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Openfit was founded in 2018.

Openfit

Wellness and Fitness ServicesCalifornia, United States51-200 Employees

Openfit is the place to go to get results and have fun doing it – an all-new digital streaming platform that integrates fitness, nutrition, and wellness together in one place. 

We offer world-class fitness programs with workouts designed to reach any goal, perfectly paired nutrition plans, safe and effective supplements, and customized wellness advice. In the process, we’ve searched far and wide to bring together the world’s foremost fitness and nutrition experts to make sure you succeed in reaching your goals.

Whether you’re training for an extreme event, looking to lose weight, or just wanting to live each day a little healthier than the last – you’ll not only find solutions at Openfit, you’ll find inspiration. The kind that powers you through your workout and leaves you feeling pumped to do it again tomorrow. So you can reach your goals…and want to come back for more.

That’s the simplicity of living a healthy, vibrant life – in your own way – every day. We hope you’ll come live yours at Openfit.

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Openfit's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Openfit's revenue is estimated to be in the range of $1M$10M

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