Small Biz IT Target SMBs with affordable outsourced IT management and network maintenance services, emphasizing cost efficiency and productivity gains for small teams that may lack internal IT resources.

Partnership Focus Highlight collaborative engagement with existing client teams rather than a pure vendor relationship, positioning Onyx as a trusted extension of the customer’s IT department.

Tech Stack Fit Leverage familiarity with Microsoft 365 and common tools to upsell on cloud productivity, security hardening, and software support plans tailored to small to mid-sized businesses.

Growth Signals Note recent volatility in ownership (acquisition activity) in related spaces as a market signal for consolidation-ready clients; position Onyx as a stable, long-term IT partner during transitions.

Revenue Levers With a revenue range in the low to mid millions, pursue cross-sell opportunities across hardware support, software installation, and proactive maintenance bundles to expand average deal size among current and nearby customers.