Sales coaching opportunity Position onPurpose Growth as a specialized sales coaching partner to help small teams overcome sales anxiety confusion and frustration, with a focus on 1 percent changes that yield outsized results.

Niche client profile Target growing small businesses and owners seeking practical, scalable sales processes; their current team size of 2-10 suggests a need for quick wins without large-scale transformation.

Three gears messaging Leverage their three gears framework (Voice of the Customer, Voice of the System, Voice of the Business) to offer a structured discovery and assessment service appealing to firms aiming to align customer value, operations, and financial metrics.

Technology alignment Offer tailored digital enablement packages that optimize existing tech stack (e.g., Hotjar, MySQL, React) for sales insights, process automation, and data-driven decision making, enhancing ROI for small teams.

Growth potential signals Revenue range indicates mid-market trajectory with room for expansion into onboarding, sales process optimization, and ongoing coaching contracts, presenting opportunities for recurring revenue and long-term engagements.