Insights

Financial Recovery Opportunities Despite recent closures and bankruptcy filings in several U.S. locations, On The Border demonstrates a substantial revenue range of 100 to 250 million dollars, indicating potential growth opportunities through targeted sales strategies that support restructuring and expansion efforts in viable markets.

Market Expansion Potential With over 150 locations in the U.S. and Korea, there is a clear international presence that can be leveraged for brand partnerships, franchising development, or technology solutions aimed at enhancing cross-border operational efficiencies.

Technology Integration The company employs various digital tools like Amazon Simple Email Service and UltiPro, suggesting openness to solutions that improve customer engagement, operational efficiency, and staff management—an opportunity for vendors offering innovative hospitality or HR technology.

Employee Engagement Focus With a sizable workforce of up to 10,000 employees and a reputation for fostering a vibrant work environment, there is potential for partnerships in employee training, engagement platforms, and staff retention solutions to further enhance team performance.

Food and Beverage Trends Given its strong focus on border-style cuisine and popular menu items like sizzling fajitas and margaritas, there are opportunities for suppliers and vendors offering innovative food ingredients, sustainable packaging, or beverage products aligned with modern consumer preferences.

On The Border Mexican Grill & Cantina Tech Stack

On The Border Mexican Grill & Cantina uses 8 technology products and services including Sizmek, oEmbed, Babel, and more. Explore On The Border Mexican Grill & Cantina's tech stack below.

  • Sizmek
    Advertising
  • oEmbed
    Dev Tools
  • Babel
    Development
  • Amazon Simple Email Service
    Email
  • UltiPro
    Human Resource Management System
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • GoDaddy
    Web Hosting
  • Kestrel
    Web Servers

On The Border Mexican Grill & Cantina's Email Address Formats

On The Border Mexican Grill & Cantina uses at least 1 format(s):
On The Border Mexican Grill & Cantina Email FormatsExamplePercentage
First.Last@ontheborder.comJohn.Doe@ontheborder.com
96%
F.Last@ontheborder.comJ.Doe@ontheborder.com
2%
F_Last@ontheborder.comJ_Doe@ontheborder.com
1%
FirstLas@ontheborder.comJohnDoe@ontheborder.com
1%

Frequently Asked Questions

Where is On The Border Mexican Grill & Cantina's headquarters located?

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On The Border Mexican Grill & Cantina's main headquarters is located at 2201 W. Royal Lane, Suite 240, Irving, Texas TX, US. The company has employees across 6 continents, including North AmericaEuropeSouth America.

What is On The Border Mexican Grill & Cantina's phone number?

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You can contact On The Border Mexican Grill & Cantina's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is On The Border Mexican Grill & Cantina's official website and social media links?

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On The Border Mexican Grill & Cantina's official website is ontheborder.com and has social profiles on LinkedIn.

How much revenue does On The Border Mexican Grill & Cantina generate?

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As of October 2025, On The Border Mexican Grill & Cantina's annual revenue is estimated to be $5B.

What is On The Border Mexican Grill & Cantina's SIC code NAICS code?

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On The Border Mexican Grill & Cantina's SIC code is 5812 - Eating Places NAICS code is 7225 - Restaurants and Other Eating Places.

How many employees does On The Border Mexican Grill & Cantina have currently?

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As of October 2025, On The Border Mexican Grill & Cantina has approximately 5K employees across 6 continents, including North AmericaEuropeSouth America. Key team members include Chief Executive Officer: K. P.Ceo: R. C.Chief Executive Officer: T. R.. Explore On The Border Mexican Grill & Cantina's employee directory with LeadIQ.

What industry does On The Border Mexican Grill & Cantina belong to?

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On The Border Mexican Grill & Cantina operates in the Restaurants industry.

What technology does On The Border Mexican Grill & Cantina use?

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On The Border Mexican Grill & Cantina's tech stack includes SizmekoEmbedBabelAmazon Simple Email ServiceUltiProSAP Maintenance, Repair, and OverhaulGoDaddyKestrel.

What is On The Border Mexican Grill & Cantina's email format?

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On The Border Mexican Grill & Cantina's email format typically follows the pattern of First.Last@ontheborder.com. Find more On The Border Mexican Grill & Cantina email formats with LeadIQ.

When was On The Border Mexican Grill & Cantina founded?

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On The Border Mexican Grill & Cantina was founded in 1982.

On The Border Mexican Grill & Cantina

RestaurantsUnited States5001-10000 Employees

ABOUT OTB:

On The Border was started nearly 40 years ago when three friends got together and opened a restaurant in Dallas, Texas. Their mission was to share the border style food they fell in love with. They made sure the restaurant served sizzling fajitas and margaritas as big and bold as the border itself. Today, you can get your hands on fresh-pressed tortillas, chips as big as your head, margaritas worth their salt, and fresh Border-style food in over 150 locations in the US & Korea all thanks to three amigos—and a little tequila


CAREER OPPORTUNITIES: 
 Join a team with brand passion, a flare for fun, and a commitment to excellence!

At On The Border Mexican Grill & Cantina we celebrate bringing people together! We’re a team that works with “fire in the belly.” Excited, dedicated, and driven to bring people together for Fajitas, Ice-Cold ‘Ritas and just a lot of fun. Because we truly believe we’re better together.  We’re looking for energetic people who are passionate about delivering great hospitality while having fun at work! For Nearly 40 years we’ve provided a vibrant, unique environment where people want to work, grow, and stay! Join a team with brand passion, a flare for fun, and a commitment to excellence!

Search available opportunities: www.workatOTB.com

Section iconCompany Overview

Headquarters
2201 W. Royal Lane, Suite 240, Irving, Texas TX, US
Phone number
SIC Code
5812 - Eating Places
NAICS Code
7225 - Restaurants and Other Eating Places
Founded
1982
Employees
5001-10000

Section iconFunding & Financials

  • $100M$250M

    On The Border Mexican Grill & Cantina's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    On The Border Mexican Grill & Cantina's revenue is estimated to be in the range of $100M$250M

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