Strategic partnership Freshwave partnership indicates a willingness to collaborate with telecom resellers to deliver network solutions, suggesting a potential sales angle around private 4G/5G networks, IoT connectivity, and managed services for clients in the leisure and hospitality sectors.

Private network opportunity The 4G private network project for Verdant Leisure demonstrates demand for enterprise-grade private wireless, presenting an upsell path for On Line Systems to offer end-to-end network design, SIM provisioning, security, and monitoring services.

Mid-market footprint Customer size suggests small to mid-market focus; with 11-50 employees, opportunities exist to offer scalable, cost-effective IT managed services, cloud integration, and collaboration tooling tailored to growing businesses.

Tech stack fit Experience with Microsoft 365, SharePoint, Active Directory, VMware and Adobe Creative Suite aligns with needs around collaboration, identity management, virtualization, and content workflows for clients seeking modernization and hybrid work solutions.

Growth potential Revenue in the low multi-millions range and active expansion through partnerships indicate room to cross-sell additional services such as cybersecurity, cloud migrations, system integration, and ongoing managed services to similar telecom and software clients.