Strategic Partnerships OBU is a small Christian liberal arts university with a growing emphasis on academic leadership and denominational engagement. Potential sales opportunities include partnerships with faith-based organizations, denominational networks, and outreach programs that align with their values and regional mission. Propose solutions that support campus ministries, church engagement platforms, and cross-institutional collaboration.
Digital Transformation The tech stack includes modern web and productivity tools (Microsoft 365, PWA, Nginx) and a CMP system, indicating ongoing digital initiatives. Target opportunities could focus on learning management enhancements, campus-wide collaboration tools, data privacy/compliance services, and digital marketing/CRM optimizations to boost student recruitment and engagement.
Growth & Recruitment With revenue in the mid-range and a recent leadership addition in advancement, there is momentum around fundraising and student enrollment growth. Sales angles could include fundraising platforms, alumni engagement analytics, donor management solutions, and student recruitment marketing services tailored to smaller, faith-centered institutions.
Communications Expansion Recent hires in communications and broadcasting alongside an active events calendar (conventions, ceremonies) suggest opportunities in media production tools, digital signage, broadcast workflows, and content distribution solutions to support athletics, academics, and events outreach.
Mobile and Compliance Readiness A percentage of core operations relies on mobile-friendly delivery (PWA) and content integrity tools (Turnitin). Potential offerings include mobile app enhancements for student services, plagiarism and integrity management solutions, and secure, compliant collaboration platforms for faculty and students.