Industry Focus Target health plans and workers’ compensation programs seeking evidence-based decision support and benchmarked outcomes. ODG by MCG positioning as a comprehensive guideline solution for workers' comp, disability, auto injury, and general health insurance makes it a strong fit for organizations needing standardized clinical guidance across claims and care management.

Strategic Partnerships Leverage recent integrations and partnerships with Hearst Health network and MHK to expand distribution and co-sell opportunities. Demonstrate value through integrated clinical guidelines within broader health IT ecosystems, appealing to buyers prioritizing interoperability and enterprise-wide decision support.

Industry Engagement Capitalize on active conference presence and thought leadership in AI and clinical decision support. Use speaking engagements and appearances at AHIP, ACMA, HLTH, and related events to identify prospects seeking innovative risk management and AI-assisted care coordination solutions.

AI and Innovation Promote AI-enabled decision support and hospital length-of-stay reduction capabilities as differentiators. Highlight AI assistant launches and trustworthy AI initiatives to address buyer interest in clinical accuracy, efficiency, and cost containment.

Growth Signals Position as a scalable, multi-solution provider with a global footprint for guideline-based care. Emphasize proven expertise across workers’ comp, disability, and auto injury, plus potential alignment with broader health IT modernization and fhir-based authorization initiatives.