Insights

AI-enabled growth Novidea is actively expanding its AI capabilities in the customer overview module and positioning as an AI-ready, data-driven platform. This creates an opportunity to upsell advanced analytics, decision support, and automated insights to current customers and target insurers seeking AI-enhanced customer journeys.

Unified platform With a cloud-native, single-platform approach that replaces siloed systems, there is a sales angle to unify disparate legacy solutions for brokers, MGAs, MGUs, and carriers. Focus on customers seeking end-to-end visibility, governance, and real-time insights to streamline operations and modernization initiatives.

Award-winning traction Novidea has consecutive year recognition in Insurance Luminaries and Product or Service Innovation, signaling credibility and market momentum. Use this to position the platform in competitive bids and pursue customers prioritizing proven innovation and industry validation.

Expansion readiness Recent platform upgrades across policy administration, bordereaux, claims, and accounting indicate a roadmap aligned with scaling needs. Target mid to large insurers and brokers undergoing growth, regulatory upgrades, or modernization projects that require scalable, compliant tech.

Global customer base Serving over 350 customers worldwide and supporting complex, regulated environments highlights potential for cross-sell into new geographies, verticals, or product lines. Leverage global footprint and diverse reference cases to accelerate deal progression in multinational insurers and brokers.

Similar companies to Novidea

Novidea Tech Stack

Novidea uses 8 technology products and services including Hotjar, HubSpot Analytics, Linkedin Insight Tag, and more. Explore Novidea's tech stack below.

Media & News

Novidea's Email Address Formats

Novidea uses at least 5 email formats:
Novidea Email FormatsExamplePercentage
First.Last@novideasoft.comJohn.Doe@novideasoft.com
83%
FirstL@novideasoft.comJohnD@novideasoft.com
13%
FLast@novideasoft.comJDoe@novideasoft.com
3%
First.Middle@novideasoft.comJohn.Michael@novideasoft.com
1%
First@novidea.comJohn@novidea.com
100%

Frequently Asked Questions

What is Novidea's official website and social media links?

Minus sign iconPlus sign icon
Novidea's official website is novidea.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Novidea generate?

Minus sign iconPlus sign icon
As of September 2026, Novidea's annual revenue is estimated to be $100M - $250M.

What is Novidea's NAICS code?

Minus sign iconPlus sign icon
Novidea's NAICS code is 5112 - Software Publishers.

How many employees does Novidea have currently?

Minus sign iconPlus sign icon
As of September 2026, Novidea has approximately 226 employees across 3 continents, including Asia, Europe and North America. Key team members include Ceo And Founder: R. A., Cto & Cpto: E. N. and Chief Financial Officer: E. B. E. Explore Novidea's employee directory with LeadIQ.

What industry does Novidea belong to?

Minus sign iconPlus sign icon
Novidea operates in the Software Development industry.

What technology does Novidea use?

Minus sign iconPlus sign icon
Novidea's tech stack includes Hotjar, HubSpot Analytics, Linkedin Insight Tag, Figma, Atlassian Jira, Salesforce Service Cloud, Salesloft and Piwik PRO Core.

What is Novidea's email format?

Minus sign iconPlus sign icon
Novidea's email format typically follows the pattern of First.Last@novideasoft.com. Find more Novidea email formats with LeadIQ.

How much funding has Novidea raised to date?

Minus sign iconPlus sign icon
As of September 2026, Novidea has raised $110M in funding. The last funding round occurred on Apr 09, 2024 for $30M.

When was Novidea founded?

Minus sign iconPlus sign icon
Novidea was founded in 2009.
Novidea logo

Novidea

Software DevelopmentCentral District, Israel201-500 Employees

Novidea is a software company based in Netanya, in the Central District of Israel. It provides a cloud-native, data-driven insurance management platform with an open API that supports brokers, agents, MGAs, and carriers in modernizing and coordinating the customer journey across the insurance distribution lifecycle. The platform unifies front-, middle-, and back-office workflows to improve operational efficiency and deliver a consistent digital experience for both staff and customers. Users benefit from a comprehensive view of customers and policies, with data and insights accessible anytime, anywhere, on any device. Novidea serves more than 350 customers globally and expanded its capabilities in 2024 through the acquisition of Docomotion, a document-generation platform.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $110M

    Novidea has raised a total of $110M of funding over 5 rounds. Their latest funding round was raised on Apr 09, 2024 in the amount of $30M as a Series C.

  • $100M - $250M

    Novidea's revenue is estimated to be in the range of $100M - $250M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.