Global Market Engagement The Norwegian Seafood Council actively participates in international industry events such as Seafood Expo Global, Norway-UK Seafood Summit, and National Fish & Chip Awards, indicating opportunities to connect with global seafood buyers and distributors seeking high-quality Norwegian seafood products.

Expanding Presence Recent expansion of offices in London demonstrates a strategic effort to strengthen market presence in key regions, offering potential collaborations with local distributors and retailers looking for reliable Norwegian seafood partners.

Innovation and Collaboration Participation in industry events like Chef HQ and Seafood Inspiration Days suggests openings for partnerships with culinary professionals and foodservice providers interested in innovative seafood sourcing and menu integration.

Focus on Sustainability While not explicitly detailed, the association with organizations like the Sustainable Fisheries Partnership hints at a commitment to sustainable sourcing, appealing to eco-conscious buyers and markets with sustainability mandates.

Market Development Efforts The Council’s activities in developing markets through market intelligence and reputation management create opportunities for sales of Norwegian seafood in emerging and established markets, especially as their presence and reputation continue to grow globally.