Nimbata
Software DevelopmentMassachusetts, United States11-50 Employees
Nimbata is a software development company based in Boston, Massachusetts, focused on call attribution and the tracking, analysis, and use of phone leads. Its platform ties phone-driven data to PPC and SEO activities and can push insights to tools such as Google Analytics 4, Google Ads, HubSpot, and Slack to reveal marketing impact. The service is used by a broad marketer audience, with more than 13,000 marketers in over 4,300 U.S. cities and 70 countries. The company has been focused on this area since 2013 and aims to provide an easy-to-use, scalable call-tracking solution. In November 2024, Nimbata announced a partnership with Pipedrive to streamline sending call data to a CRM, signaling ongoing integration expansion.