Insights

Wholesale Growth NICCE is part of Apparel Brands Ltd, with a stated goal to strengthen wholesale and accelerate e-commerce growth globally, presenting an opportunity to position compatible retail partnerships and distribution deals across new markets.

Strategic Partnerships Recent partnership with Ethilution Ltd signals openness to collaboration; sales teams should explore co-branded campaigns, cross-promotions, and supplier/vendor alliances to expand reach in core streetwear and athleisure segments.

Ecommerce Acceleration Apparel Brands Ltd intends to accelerate Nicce’s e-commerce growth; identify opportunities for marketplace launches, digital marketing collaborations, and optimized omnichannel strategies to boost direct-to-consumer revenue.

Brand Positioning Nicce blends street culture with sport and lifestyle; sales efforts can target retailers and concepts that prioritize athleisure crossover, capitalizing on demand for casual performance wear and capsule collections.

Funding and Scale With a modest revenue profile and an enterprise plan backed by Apparel Brands Ltd, there is potential for investor-backed or credit-facilitated merchandising expansions, flagship store pilots, or regional distribution hubs to scale operations.

NICCE Tech Stack

NICCE uses 8 technology products and services including Hotjar, Amazon Web Services, Zendesk, and more. Explore NICCE's tech stack below.

NICCE's Email Address Formats

NICCE uses at least 1 format(s):
NICCE Email FormatsExamplePercentage
First@nicceclothing.comJohn@nicceclothing.com
50%
Last@nicceclothing.comDoe@nicceclothing.com
38%
First.Last@nicceclothing.comJohn.Doe@nicceclothing.com
12%

Frequently Asked Questions

What is NICCE's official website and social media links?

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NICCE's official website is nicceclothing.com and has social profiles on LinkedIn.

How much revenue does NICCE generate?

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As of August 2026, NICCE's annual revenue is estimated to be <$1M.

What is NICCE's NAICS code?

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NICCE's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does NICCE have currently?

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As of August 2026, NICCE has approximately 21 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Design (menswear + Womenswear): J. W.Freelance Videographer: M. R.. Explore NICCE's employee directory with LeadIQ.

What industry does NICCE belong to?

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NICCE operates in the Retail Apparel and Fashion industry.

What technology does NICCE use?

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NICCE's tech stack includes HotjarAmazon Web ServicesZendeskMicrosoft 365KlaviyoMauticTrustpilotApple Pay.

What is NICCE's email format?

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NICCE's email format typically follows the pattern of First@nicceclothing.com. Find more NICCE email formats with LeadIQ.

When was NICCE founded?

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NICCE was founded in 2013.
NICCE logo

NICCE

Retail Apparel and FashionEngland, United Kingdom11-50 Employees

NICCE is a London-based apparel brand founded in 2013. Drawing on street culture and lifestyle, its collections blend influences from fashion, sport, and athleisure into wearable pieces and capsules. Operating in the retail apparel and fashion sector, NICCE sits within Apparel Brands Ltd, a company that designs, sources, markets, and sells licensed clothing, loungewear, underwear, swimwear, and accessories across a global brand portfolio. The brand focuses on curated, versatile apparel that aligns with urban lifestyle trends.

Its customers are shoppers seeking street-style garments that span fashion, sport, and athleisure. In December 2023, NICCE was acquired by Apparel Brands, Inc., integrating it into a group intended to enhance wholesale channels and accelerate e-commerce and global growth.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • <$1M

    NICCE's revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • <$1M

    NICCE's revenue is estimated to be in the range of <$1M

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