Insights

Global Expansion With over 1,150 stores across 47 countries, New Yorker demonstrates strong international retail presence, indicating opportunities to tailor localized marketing campaigns and expand product lines to meet regional fashion preferences.

Strong Revenue Base Generating between one to ten billion dollars in revenue, New Yorker has a substantial financial footprint, opening avenues for premium product collaborations, exclusive collections, and targeted promotional initiatives to deepen customer engagement.

Digital Engagement Utilizing platforms like Google Analytics and Microsoft Azure suggests a focus on digital and data-driven strategies, providing opportunities to leverage e-commerce, mobile apps, and online marketing channels for increased sales conversion.

Fashion Innovation The company's emphasis on creativity and experimentation aligns with introducing innovative product lines, sustainable fashion collections, and experiential retail concepts that appeal to trend-conscious and environmentally aware consumers.

Employee and Brand Loyalty With a large workforce and a strong brand identity centered around passion and inspiration, there is potential to develop loyalty programs, influencer collaborations, and storytelling campaigns that reinforce brand affinity and drive repeat purchases.

New Yorker Tech Stack

New Yorker uses 8 technology products and services including Open Graph, TYPO3, Lazy.js, and more. Explore New Yorker's tech stack below.

  • Open Graph
    Content Management System
  • TYPO3
    Content Management System
  • Lazy.js
    Javascript Frameworks
  • Select2
    Javascript Libraries
  • Microsoft Azure
    Platform As A Service
  • PHP
    Programming Languages
  • HSTS
    Security
  • Google Analytics
    Web Analytics

New Yorker's Email Address Formats

New Yorker uses at least 2 format(s):
New Yorker Email FormatsExamplePercentage
FLast@newyorker.euJDoe@newyorker.eu
96%
FiLast@newyorker.euJoDoe@newyorker.eu
3%
First.Last@newyorker.euJohn.Doe@newyorker.eu
1%
FLast@newyorker.deJDoe@newyorker.de
84%
LFirst@newyorker.deDJohn@newyorker.de
12%
Last@newyorker.deDoe@newyorker.de
4%

Frequently Asked Questions

Where is New Yorker's headquarters located?

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New Yorker's main headquarters is located at Hansestraße 48, Braunschweig, Niedersachsen 38112, DE. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is New Yorker's official website and social media links?

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New Yorker's official website is newyorker.de and has social profiles on LinkedIn.

How much revenue does New Yorker generate?

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As of October 2025, New Yorker's annual revenue is estimated to be $5B.

What is New Yorker's NAICS code?

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New Yorker's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does New Yorker have currently?

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As of October 2025, New Yorker has approximately 10K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Department: D. R.Head Of Inbound Logistic: M. R.Head Of Expansion Middle - South - East Europe: H. C.. Explore New Yorker's employee directory with LeadIQ.

What industry does New Yorker belong to?

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New Yorker operates in the Retail Apparel and Fashion industry.

What technology does New Yorker use?

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New Yorker's tech stack includes Open GraphTYPO3Lazy.jsSelect2Microsoft AzurePHPHSTSGoogle Analytics.

What is New Yorker's email format?

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New Yorker's email format typically follows the pattern of FLast@newyorker.eu. Find more New Yorker email formats with LeadIQ.

When was New Yorker founded?

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New Yorker was founded in 1971.
New Yorker

New Yorker

Retail Apparel and FashionGermany10001+ Employees

With 1.150 stores in 47 countries, NEW YORKER is one of the largest international fashion brands. Controlled from our headquarter in Brunswick, we have been continuously growing for many years as an owner-managed company.
Our mission is to create experiences and encourage our customers to be themselves! To be real, to experiment and to reinvent themselves again and again. 
To keep up our successful story, we are always looking for talented people which keep our NEW YORKER family with more than 23.000 employees growing.
NEW YORKER is not only known for flat hierarchies and short decision-making processes, but also for passion, inspiration and creativity! A unique working environment! Our employees share the love for fashion and always have the courage to innovate.  We are looking for colleagues who drive us forward with their personality and enthusiasm and inspire us every day anew. Uncomplicated, inspiring and always ready to dive into new worlds. NEW YORKER – do what you love!

Section iconCompany Overview

Headquarters
Hansestraße 48, Braunschweig, Niedersachsen 38112, DE
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1971
Employees
10001+

Section iconFunding & Financials

  • $1B$10B

    New Yorker's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    New Yorker's revenue is estimated to be in the range of $1B$10B

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