Niche Market Focus Operating in the mental health care industry with a small team, New Path Counseling targets a specialized segment, offering potential for tailored technology solutions to enhance patient engagement and remote therapy services.

Growth Potential With revenue under one million dollars and recent expansions, there is an opportunity to provide scalable telehealth and digital platform solutions to support the company's growth and outreach efforts.

Technology Engagement Utilizing popular tools like Facebook and integrating various web technologies indicates openness to adopting innovative digital solutions for marketing, client management, and service delivery.

Competitive Landscape Compared to larger competitors like Amwell and Talkspace, New Path Counseling operates at a smaller scale, presenting opportunities for niche marketing, personalized services, and specialized platform integrations.

Expansion Opportunities Given their online presence and small team size, the company can benefit from targeted outreach with solutions focusing on streamlining operations, enhancing telehealth technology, and expanding client reach.